Marketing

5 Real Estate Agent Bio Examples We Love (+ Templates & Bio Generator)

Chris Linsell | September 23, 2021

A real estate agent bio is a crucial part of your marketing strategy and professional branding. An effective real estate bio sums up who you are and your value proposition—telling buyers and sellers why they should want to work with you. A well-crafted bio can mean the difference between a lost lead and a new client.

In this article, we offer a host of great tools to help you write a new biography, including our exclusive, mad-libs-style bio generator, three free real estate bio templates, five real estate bio examples that we love from top-performing realtors, tips for outsourcing your bio writing, plus a list of industry buzzwords to help spice up your personal brand story. Let’s get started! [Read more…] about 5 Real Estate Agent Bio Examples We Love (+ Templates & Bio Generator)

24 Real Estate Brochure Templates That Will Make You Money

Chris Linsell | September 21, 2021

An attractive and effective real estate brochure is a must-have at your events, for the launching of new listings, and as a part of any of your leave-behind marketing materials when pitching new buyers or sellers.

But, not just any real estate brochure will do. You want it to be stylish, provide a ton of value to the reader, and a clear call to action. We’ve compiled a list of the top four real estate brochure providers who, collectively, have hundreds of options you can choose from. We’ve also gathered 24 of our favorite examples for you to check out too.
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Is Chime the All-in-One Solution the Real Estate Business Has Been Waiting For?

Chris Linsell | September 17, 2021

Chime is a real estate CRM, website provider, and lead generation suite that provides the tools busy real estate pros need to run their business. Chime’s all-in-one solution seeks to solve the problem of lost and overlooked real estate opportunities, something that regularly happens when you’re juggling your prospects, leads, and clients across multiple platforms.

Is Chime right for you and your real estate business? In this review, we’ll dive into what Chime is, what it does well, and how much it costs, and also make a recommendation for precisely who would (and wouldn’t) benefit from Chime.

6 Red-hot Real Estate Niches That Can Double Your GCI in 2021 & Beyond

Emile L'Eplattenier | September 14, 2021

For agents looking for new real estate niches, today’s market can be confusing. According to a Bloomberg article, 91% of formerly sleepy suburban communities saw more people move in than move out. In historically hot New York City, 100 people moved out for every 84 who moved in. Predicting where the real estate market will go next isn’t easy.

We don’t have a crystal ball, but according to most brokers we spoke with, there are six real estate niches that agents can start working to take advantage of today’s historic market shifts.

The Top 6 Real Estate Lead Generation Companies for 2021

Chris Linsell | September 8, 2021

Real estate lead generation companies give agents, teams, and brokers a shortcut to the closing table by doing all the lead capture and organization work for you—so you can focus your efforts on working with real estate leads who are bona fide, motivated buyers and sellers.

Since choosing a real estate lead generation company can be tough, we’ve done a deep dive into the top six real estate lead generation companies and reviewed them side-by-side so you can make the best choice for your business. Take a look below to see where you should be spending your paid lead generation dollars.
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7 Real Estate Marketing Companies to Boost Your Business in 2021

Chris Linsell | September 8, 2021

Looking to power up your real estate marketing? As tech-savvy, licensed real estate professionals with decades of experience, we chose our seven favorite real estate marketing companies that can help solve your most pressing marketing challenges with efficient, outsourced solutions.

Whether you need a comprehensive, enterprise-wide strategy or simply some focused attention paid to your social media, video content, or print marketing, we’ll help you pinpoint the right real estate marketing company to meet your specific needs and goals. Here are our top picks.

7 Savvy Ways to Generate More Real Estate Referrals

Chris Linsell | September 7, 2021

Our recent 2020 reader survey revealed that 83% of agents found new clients through real estate referrals. Client referrals stem from providing such an exceptional client experience that your clients, friends, and neighbors are compelled to recommend your services to others.

Knowing how to generate referrals is key to building your business, and winning organic referrals and repeat clients from your personal connections—the folks who know, like, and trust you—requires thoughtful strategy. We spoke to top producers nationwide to get their best advice and tools for building a steady flow of referrals (and income!) from your sphere of influence.
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9 Easy & Actionable Real Estate Email Marketing Tips for 2021

Emile L'Eplattenier | September 7, 2021

Considering that only 19.7% of the emails realtors send get opened, it’s clear that we need to do better with our email marketing. Part of the problem is that many agents still follow outdated advice and send emails that are too long, too frequent, to too many people.

Luckily, there are easy ways to improve your email game. If you want to send emails that actually convert, grab a cup of coffee and take a few minutes to read our nine easy and actionable real estate email marketing tips for 2021.
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