Outside of luxury listings, virtual tours have always been something of a solution looking for a problem. Sure, they look cool, and they definitely impress homeowners, but even a brand-new agent with the ink barely dry on their real estate license could tell you that they never really did much to, you know … actually sell houses.
[Read more…] about How Custom Virtual Tours Can Save Your Real Estate Business in 2020
We get it—writing is not a craft that everyone is skilled in. And while we aren’t talking about writing the great American novel here, writing a real estate agent bio can be tricky business if you don’t know where to start.
Don’t get discouraged; we’ve got your back! In this article, we’ll give you templates you can use today to write your very own bio, some examples of real estate agents who have cracked the code and gotten it right, and the ten commandments of writing one for yourself.
[Read more…] about 5 Real Estate Agent Bio Examples We Love (Plus How to Write Your Own)
The spread of the novel coronavirus and COVID-19 has rocked everyone back on their heels. For many small business owners, but especially those of us who work as Realtors, it’s done more than that; it has knocked them clear to the ground. With most real estate offices across the country closed and agents told to work from home, many Realtors are scrambling to cope with a new work environment as well as figure out just what they should do with themselves.
[Read more…] about 21 Hidden Opportunities for Realtors Under Quarantine
Believe it or not, when it comes to email marketing, real estate agents actually have an advantage. What other industry gets new, local inventory that changes daily, with each and every product being unique?
So if you’re sitting on the fence about adding real estate email marketing to your daily grind, just remember that real estate is THE perfect industry for email. That’s why we decided to put together this guide showing you 15 actionable real estate email marketing tips and tricks that actually work in 2020.
[Read more…] about 13 Real Estate Email Marketing Tips & Scripts That Actually Work in 2020
Let’s face it. The rumors of the death of real estate prospecting letters have been greatly exaggerated. Older homeowners in particular still respond very well to the gold old USPS, and since almost everyone else is sick of online ads, you might be surprised with the response rate you get from your letters.
For this article, we pulled together 15 of the best real estate prospecting letters on the internet today. Feel free to copy, edit, and send them to your farm area.
[Read more…] about 15 Best Real Estate Prospecting Letter Templates for 2020
Even if your business is 100% online, having great real estate business cards can only help your personal brand.
In order to give you some inspiration, we put together this list of our 20 favorite real estate business cards and seven mistakes to avoid when designing your own cards.
[Read more…] about The Best & Worst Real Estate Business Cards of 2020
Real estate prospecting is the act of generating new real estate clients through active outreach and outbound communication. Rather than waiting for the phone to ring, a real estate prospector picks up the phone (or emails or texts or knocks on the door) to initiate contact with their potential clients.
[Read more…] about 13 Clever Real Estate Prospecting Ideas to Boost Your GCI
You’ve got the business cards, all of your ads have been placed, you’ve got your phone at the ready should any clients reach out, but something’s still missing. You need a fantastic real estate website. The real estate industry is about people, but the place our industry does business is online, so having the best real estate website possible is critical to success.
If you’re in the market for a new real estate website, we’ve done all the hard work for you and pulled together the six best real estate website builders from across the net, kicked the tires for you, and selected the best ones for just about every agent, brokerage, or team. Here’s what we found. [Read more…] about The 6 Best Real Estate Website Builders of 2020
Let’s be honest here ― real estate agents aren’t always the best marketers. By pedigree or training, most Realtors don’t have the chops or education to know what’s a good marketing idea and what’s a bad one.
Luckily, there are real estate marketing companies that have spent years figuring out ways to get Realtors the best leads for the lowest price.
[Read more…] about 5 Real Estate Marketing Companies to Boost Your Business in 2020
In a world of chatbots, Facebook marketing, and Snapchat, the real estate brochure can seem like a relic from another time. However, those who believe this are missing out on a significant opportunity. Real estate brochures can be an active and profitable part of every real estate agent’s marketing strategy if you use them properly.
[Read more…] about 15 Real Estate Brochure Templates That Will Make You Money