Purchasing Leads
Page 1 of 112 Strategies to Get More Buyer Leads in Real Estate
Generating buyer leads is what sets successful agents apart. If you want to climb the real estate ladder, especially early in your career, you’ve got to deploy tactics that will create a steady stream of house-hunting clients.
Trevor James11 Proven Strategies to Get More Real Estate Seller Leads
You need seller leads to become a top producer, but finding and converting them is hard work. Here are some techniques that can make a real difference in your client pipeline.
Market Leader Review: Pricing, Features, Pros & Cons
There’s no shortage of companies offering paid real estate leads. Many promise qualified leads and big opportunities but may not provide adequate tools to effectively deliver on that promise. Market Leader claims to be the answer to that problem. But is it?
Real Estate Facebook Ads: 8 Best Practices & Examples for Agents
This in-depth guide can help you create Facebook ads that will generate leads for a reasonable price. Use our step-by-step instructions to set up your first ad campaign and figure out when it’s time to hire a pro. We’ll talk about what it costs and show you real-world examples of Facebook ads that work.
Generate Buyer Leads
all in Generate Buyer Leads →How to Get Clients in Real Estate: Our Top 11 Tips for 2025
Take advantage of our 40+ years of real estate sales and coaching experience and learn the proven strategies we used to generate enough clients to build sustainable careers. The best part? You only need to be a little better than the competition to make these work.
The Top 9 Real Estate Lead Generation Companies for 2025
These vendors can create a shortcut to the closing table by generating leads. We evaluate pricing, features, lead quality and more, Plus, you'll get access to our deep-dive reviews to learn more about each one.
16 Open House Scripts & Tools That Actually Get Phone Numbers
If you want to connect with new prospects and get more leads at your next open house, check out this list of 15 scripts and ice breakers that will actually get you phone numbers and email addresses. Plus, we include three tools that can make the process even smoother.
30 Open House Ideas That Will Actually Get You Leads
If you use the right tools, focus on making people feel truly welcome, and learn some simple scripts and strategies, open houses can still be a fantastic way for new and even experienced agents to generate leads.
Generate Listings
all in Generate Listings →12 Real Estate Flyer Examples & Templates to Boost Your GCI
Flyers play an active (and visible) role in most top producers’ marketing strategies. Let us help you build your vault of well-designed, easily editable templates for events, listings, recruiting clients, and more.
Mojo Dialer Review: Pricing, Features, Pros & Cons
Auto-dialers have the power to triple the output of a real estate agent’s cold-calling outreach and get them in front of leads before the rest of the pack. But is Mojo right for you?
Smartzip Review: Pricing, Features, Pros & Cons
SmartZip uses predictive analytics to zero in on prospects and provide tools to strategically target them, all with an integrated, done-for-you marketing platform. But how does it all work? And could it make a difference in your farming game?
20 Clever Real Estate Pop-by Ideas to Get More Referrals
Don't hit the pavement empty-handed! Get inspired by our favorite real estate pop-bys with links to customizable templates, pricing, gifting strategies, and who they’re best suited for on your list of past clients.
Lead Gen Companies
all in Lead Gen Companies →The 8 Best Places to Buy Real Estate Leads in 2025
Looking to buy real estate leads? Well, you’re in luck because there are plenty of companies that want to sell them to you.
Top 8 Sources for Pay at Closing Real Estate Leads in 2025
Looking to shift your lead generation strategy to account for all the folks choosing to hold off on listing their homes until interest rates cool or the market shifts? Using a service that offers pay-at-closing leads is a great way to adjust and offset costs. Here are a few options to consider.
Agent Legend Review: Pricing, Features, Pros & Cons
Agent Legend offers an easy way to categorize and follow up with leads, wherever they may come from. But while it executes on a solid and simple software solution for nurturing your leads, it’s not a comprehensive product in terms of your full lead conversion system.
Real Geeks Review: Pricing, Features, Pros & Cons
With Real Geeks, you can take advantage of some powerful tools, but is the benefit worth the price tag? In this review, we dive into the features, pricing, and how it can help you grow your business, to help you decide if Real Geeks is right for you.
Paid Advertising
all in Paid Advertising →The 24 Best Real Estate Social Media Templates
If you're looking for high-quality real estate social media templates, we've curated some of the best options for you. We also included a list of trusted sources that create them exclusively for our industry.
44 Clever Examples of Real Estate Ads (+ Why They Work)
Ads should do more than just make your phone ring. If you put in the time and effort to really connect with your local community, your ads can actually market you as the go-to real estate expert in your farm area.
Real Estate Landing Pages: 5 Stunning Examples & Tips
Wishing your website could do a better job capturing leads? The perfect landing page captures short attention spans and takes advantage of that tiny window available to convert a visitor into a lead. Here's how to get it done.
The Ultimate Real Estate Marketing Plan Template for Long-term Growth
To help you crush your marketing goals in 2023 and beyond, we worked with top-producing broker and coach Sean Moudry to put together a plan template that can serve you for your entire career.
Social Media
all in Social Media →The Best 6 Real Estate AI Tools for 2025
More and more software companies are integrating AI into their services, making the lives of real estate agents all over the world easier and more efficient. When agents aren’t bogged down by all the mundane tasks of running a business, they can focus on building relationships with potential clients.
ChatGPT for Real Estate: The Complete Guide for Agents
New to the idea of using ChatGPT in your business? Have no fear! Learn what it is, what it isn't, and how to create prompts to get some of your time back to focus on the tasks that will scale your real estate business.
8 Real Estate Facebook Cover Photo Examples That Inspire
Use these examples and pro tips as a blueprint to create your own real estate Facebook cover photo that will resonate with your target audience, show off your personality, beef up your branding, and attract more leads.
Top 10 Spine-chilling Real Estate Halloween Marketing Ideas
Fall is typically a great time to focus on a few marketing strategies to refill your pipeline after the busy summer rush. And Halloween presents a bone-chilling opportunity to scare up clients with some creepy-crawly fun.
Website Builders
all in Website Builders →The 7 Best Real Estate Website Builders for 2025
Without a high-performing business site, you’re leaving money on the table and missing opportunities to grow. Check out our seven favorite providers to help you understand which companies specialize in creating beautifully designed, functional, high-performing real estate websites for agents, teams, and brokerages.
The Ultimate Real Estate SEO Guide: 10 Steps to Better Ranking
While getting your content to rank on search engines is harder than it used to be, you can easily outrank your competition by investing some time and effort and using basic SEO strategies. Here's how!
How to Build a Real Estate IDX Website in an Afternoon
Even with limited tech skills, you can learn to build a website with IDX listings, lead capture, map search, and more in an afternoon—without calling tech support.
The 15 Best Apps for Real Estate Agents
With so many apps on the market today, figuring out which ones deserve space on your phone or iPad isn’t easy. That’s why we put together this list of the most innovative mobile tools that are helping Realtors stay organized, market their brands, and close more deals.
LionDesk Review: Pricing, Features, Pros & Cons
LionDesk is a powerful and affordable real estate CRM that offers a suite of high-end features—which is why we rated it as our number one pick among CRMs in 2022.
Review: Is Zillow Premier Agent Worth the Cost?
Have you been wondering what your ROI would be from the Zillow Premier Agent program? We dig in to figure out if it's worth your time, money, and effort.
Real Estate Lead Conversion Guide: 8 Steps to Close More Deals
Learn the basics of lead conversion and strategies that are tailored for different types of leads. Finally, we'll wrap up our comprehensive guide with some tips to scale your business.
The LPMAMA Script for Real Estate & How to Use It
The LPMAMA framework builds trust and rapport, educates buyers, and shows off your expertise—quickly and efficiently.
zBuyer Real Estate Review: Pricing, Features, Pros & Cons
Lead generation is one of the biggest and most important parts of being a real estate agent.
Is Zillow Flex Worth the 35% Referral Fee?
Having access to Zillow-generated leads at no upfront cost sounds great, right? In our examination of Zillow Flex, we explore its pros and cons and see if paying Zillow up to 40% of your commission is worth the leads.