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How to Create Real Estate Facebook Ads That Actually Generate Leads

This in-depth guide can help you create Facebook ads that will generate leads for a reasonable price. Use our step-by-step instructions to set up your first ad campaign and figure out when it’s time to hire a pro. We’ll talk about what it costs and show you real-world examples of Facebook ads that work.

Emile L'Eplattenier
Emile L'Eplattenier
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28 Clever Real Estate Ads: Real Examples (+ Why They Work)

Ads should do more than just make your phone ring. If you put in the time and effort to really connect with your local community, your ads can actually market you as the go-to real estate expert in your farm area.

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32 Best Real Estate Social Media Templates for Facebook & Instagram

If you're looking for high-quality real estate social media templates, we've curated some of the best options for you. We also included a list of trusted sources that create them exclusively for our industry.

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How to Build Rapport With Inbound Leads Quickly (+ Scripts)

Dealing with the rejection involved in converting leads is tough. But there are ways to address common objections and reduce your hang-up rate. We have specific tactics for Zillow leads, PPC strategies, social media, and more!

Generate Buyer Leads

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November 29, 2023

21 Fun Real Estate Door Hanger Ideas to Inspire You

Ready to up your prospecting game? We’ve scoured the internet to find some creative real estate door hangers to inspire you.

November 28, 2023

REDX Review: Pricing, Features, Pros & Cons

Is REDX worth the price tag? In this review, we’ll dive into the features, pricing, and how this prospecting software can help you grow your business, uncovering the info you need to decide if REDX will work for you.

November 6, 2023

Is Zillow Premier Agent Worth the Cost?

Have you been wondering what your ROI would be from the Zillow Premier Agent program? We dig in to figure out if it's worth your time, money, and effort.

November 3, 2023

33 Open House Ideas That Will Actually Get You Leads in 2023

If you use the right tools, focus on making people feel truly welcome, and learn some simple scripts and strategies, open houses can still be a fantastic way for new and even experienced agents to generate leads.

Generate Listings

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October 25, 2023

The 6 Best Real Estate Lead Generation Websites in 2023

Let's face it: If your website isn’t generating leads, it isn’t doing its job. As the hub of your marketing wheel, it’s crucial that your website is well-equipped to convert your traffic into clients.

October 5, 2023

7 Stunning Real Estate Landing Pages + 6 Hacks to Make Yours Better

Wishing your website could do a better job capturing leads? The perfect landing page captures short attention spans and takes advantage of that tiny window available to convert a visitor into a lead. Here's how to get it done.

September 20, 2023

Real Estate Farming: How to Become the Go-to Agent in Your Neighborhood in 2023

Farming can be one of the most lucrative and dependable lead generation strategies for agents. Learn our detailed approach to this technique, get a handle on the costs involved, and review all the tools you’ll need. 

September 13, 2023

Mojo Dialer Review (2023): Pricing, Features, Pros & Cons

Auto-dialers have the power to triple the output of a real estate agent’s cold-calling outreach and get them in front of leads before the rest of the pack. But is Mojo right for you?

Marketing Companies

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October 17, 2023

Ylopo Review: An In-Depth Look at Features and Pricing

In a highly competitive market, finding quality leads is crucial, and Ylopo aims to make this process more manageable for agents. Find out whether it's the right fit for your real estate business.

September 27, 2023

The 33 Best Apps for Realtors (Including 2 to Watch) in 2023

With so many apps on the market today, figuring out which ones deserve space on your phone or iPad isn’t easy. That’s why we put together this list of the most innovative mobile tools that are helping Realtors stay organized, market their brands, and close more deals.

September 22, 2023

37 Clever Real Estate Marketing Ideas for 2023

Looking for more marketing ideas to grow your business? We've gathered our best tips as well as links to our deep-dive strategy articles, buyer’s guides, and scripts so you can start transforming your business today. 

September 22, 2023

Addressable Review: Are Robots & AI the Future of Direct Mail?

Addressable’s fully integrated marketing suite promises tech-forward AI and robots that generate elegant, non-buggy, field-tested copy. Does this sound too good to be true? We tested the platform to find out.

November 21, 2023

14 Real Estate Testimonial Examples to Inspire Your Referral Marketing

When people are hunting for the best real estate agent to work with, they’re looking for examples that show you are trusted by others. That's why testimonials from your past clients can work wonders for your business. 

November 9, 2023

15 Must-follow Real Estate Instagram Accounts for 2023 (+ 5 Growth Hacks)

All of the agents on this list have found unique and entertaining ways to promote their real estate business without being too sales-y. Check them out if you need some inspiration for your own Instagram account or just a good laugh.

November 2, 2023

Instagram Stories for Agents: 12 Easy Ways to Drive Engagement

Still turning a blind eye to Instagram Stories? You might be in for a wake-up call. Learn how The Broke Agent used Stories to build his Instagram account to over 476,000 followers.

October 27, 2023

19 Gorgeous Instagram Bio Examples for Real Estate Agents That Inspire (+ Template & Tips)

We’ve scoured Instagram to find fantastic real estate Instagram bios that are helping agents build networks of followers for their sphere and grow their business.

How to Estimate Real Estate Brokerage Expenses

Want to open your own brokerage? Let's get your budget in order! We break each cost category down, explain it in detail, and help you estimate your revenue and complete your accounting plan.

October 26, 2023

The 8 Best Real Estate Lead Generation Companies for 2023

These vendors can create a shortcut to the closing table by generating leads. We evaluate pricing, features, lead quality and more, Plus, you'll get access to our deep-dive reviews to learn more about each one. 

August 24, 2023

How to Create a Custom Real Estate Lead Generation Plan (+ Template)

We'll walk you through the steps to create a real estate lead generation plan that fits your personality and fills your pipeline with leads.

July 25, 2023

The Real Estate Marketing Plan Template for Long-term Growth

To help you crush your marketing goals in 2023 and beyond, we worked with top-producing broker and coach Sean Moudry to put together a plan template that can serve you for your entire career.

December 13, 2022

How to Convert Leads With Bad Phone Numbers (+ Email Scripts)

“All my leads have bad phone numbers!” Stop right there!

July 27, 2021