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How to Create Real Estate Facebook Ads That Actually Generate Leads

This in-depth guide can help you create Facebook ads that will generate leads for a reasonable price. Use our step-by-step instructions to set up your first ad campaign and figure out when it’s time to hire a pro. We’ll talk about what it costs and show you real-world examples of Facebook ads that work.

Emile L'Eplattenier
Emile L'Eplattenier
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28 Clever Real Estate Ads: Real Examples (+ Why They Work)

Ads should do more than just make your phone ring. If you put in the time and effort to really connect with your local community, your ads can actually market you as the go-to real estate expert in your farm area.

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32 Best Real Estate Social Media Templates for Facebook & Instagram

If you're looking for high-quality real estate social media templates, we've curated some of the best options for you. We also included a list of trusted sources that create them exclusively for our industry.

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How to Build Rapport With Inbound Leads Quickly (+ Scripts)

Dealing with the rejection involved in converting leads is tough. But there are ways to address common objections and reduce your hang-up rate. We have specific tactics for Zillow leads, PPC strategies, social media, and more!

Generate Buyer Leads

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May 24, 2024

44 Underrated Real Estate Lead Generation Ideas

The key to lead gen success is finding the right mix of strategies that work for your personality, budget, and skills. Check out our comprehensive list of the best real estate lead generation ideas for 2023.

April 25, 2024

9 Free Open House Sign-in Sheets to Try This Weekend

If you want to walk away from your next open house with more leads than you can handle, you’re going to need the right open house sign-in sheet. We’ve got nine free PDF templates that you can download, customize, print, and use right away.

April 23, 2024

The LPMAMA Script for Real Estate & How to Use It

The LPMAMA framework builds trust and rapport, educates buyers, and shows off your expertise—quickly and efficiently. 

April 1, 2024

Real Estate Landing Pages: 5 Stunning Examples & Tips

Wishing your website could do a better job capturing leads? The perfect landing page captures short attention spans and takes advantage of that tiny window available to convert a visitor into a lead. Here's how to get it done.

Generate Listings

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May 3, 2024

How to Find Off-market Properties in 11 Ways (2024)

With some of the lowest housing inventory on record, you can apply these 11 proven strategies to unearth listing opportunities to generate revenue in 2024 and find your buyer clients the new home they've been dreaming of.

February 2, 2024

The 11 Top Real Estate Lead Generation Companies

These vendors can create a shortcut to the closing table by generating leads. We evaluate pricing, features, lead quality and more, Plus, you'll get access to our deep-dive reviews to learn more about each one. 

January 11, 2024

How to Get Listings in Any Market (Without Spending a Fortune)

If you want to build a sustainable career, you need to learn how to get listings. Our tips (some of which are 100% free!) will help you target homeowners and convince them you can get them the best price in the shortest amount of time with the least amount of stress. 

January 9, 2024

Real Estate Farming: How to Become the Go-to Agent in Your Neighborhood in 2024

Farming can be one of the most lucrative and dependable lead generation strategies for agents. Learn our detailed approach to this technique, get a handle on the costs involved, and review all the tools you’ll need. 

Marketing Companies

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June 5, 2024

Real Estate Graphic Design: The Ultimate Guide for 2024

With the tightest real estate inventory in decades, impactful real estate graphic design is more crucial than ever before, so let us help you level up your marketing this year.

April 23, 2024

Lofty CRM Review: Pricing, Features, Pros & Cons (2024)

Lofty, formerly Chime, is your all-in-one real estate management buddy, blending top-notch customer relationship management (CRM) capabilities with powerful marketing and lead generation tools.

April 16, 2024

The 9 Best Real Estate Marketing Companies in 2024

Whether you need some focused attention on your social media, video content, or print marketing—or maybe even a comprehensive, enterprise-wide strategy—we’ll help you pinpoint the right real estate marketing companies to meet your specific needs.

March 19, 2024

9 Real Estate Marketing Tools Every Agent Needs in 2024

If you’re not a tech geek, keeping up with the latest real estate marketing tools can be challenging. That's why we rounded up the top contenders for you.

June 3, 2024

Canva Real Estate Features for Agents: The Ultimate Guide

If I had a nickel for every time a real estate agent said “just use Canva!” I’d be retired on a beach in Tulum by now.

May 2, 2024

31 Top Ideas + Examples for Real Estate Social Media Posts

Boost your online game with 31 creative real estate social media post ideas, real-world examples, and free templates. Crush it on any platform!

April 18, 2024

14 Instagram Hacks From The Broke Agent

Check out the Instagram hacks Eric Simon used to build his following to more than 400,000 and learn three ways to beat the Instagram algorithm in 2023.

April 2, 2024

30-Day Content Creation Challenge for Agents

Connect with your audience virtually so you stay fresh in their minds when they are ready to buy or sell their next home. 

The Ultimate Real Estate Marketing Plan Template for Long-term Growth

To help you crush your marketing goals in 2023 and beyond, we worked with top-producing broker and coach Sean Moudry to put together a plan template that can serve you for your entire career.

February 27, 2024

How to Estimate Real Estate Brokerage Expenses

Want to open your own brokerage? Let's get your budget in order! We break each cost category down, explain it in detail, and help you estimate your revenue and complete your accounting plan.

October 26, 2023

Ylopo Review: An In-Depth Look at Features and Pricing

In a highly competitive market, finding quality leads is crucial, and Ylopo aims to make this process more manageable for agents. Find out whether it's the right fit for your real estate business.

October 17, 2023