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Agent Basics

The One Skill That Separates $40k Agents From $500k Agents

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Man Standing on Top of the Mountain

Wouldn’t it be amazing if only ONE skill separated the $40k agents from the $500k agents? What if you could snag that corner office by applying a few simple strategies to your life? It sounds almost too good to be true, right?

Amazingly, in 2021, there is one skill that most management consultants, TEDx speakers, psychologists, and best-selling authors all agree is primary to success as a real estate agent (or any sales job). No, it’s not hard work, it’s not “people skills,” and it has nothing to do with cold calling or keeping up with technology. [Read more…] about The One Skill That Separates $40k Agents From $500k Agents

6 Best Online Real Estate Schools in California in 2021

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woman answering exams

If you’re searching for the best online real estate school in California, you’re probably looking for a program to complete the required 135 hours of coursework. Or maybe you already have your license and need to complete 45 hours of continuing education to maintain it.

Either way, we’ve done the research to find the best online real estate schools in California, and we came up with this shortlist of our top picks.

[Read more…] about 6 Best Online Real Estate Schools in California in 2021

Dual Agency: What It Is, Where It’s Legal & More

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Two Giraffe's heads

Dual agency is when a single real estate agent represents both the buyer and the seller in the same transaction. Dual agency can also refer to a situation where the same real estate team or brokerage simultaneously represents both the buyer and seller. But generally, the term refers to one Realtor acting on behalf of both parties in a transaction.

This article will explore what dual agency is and where it’s legal (since some states have banned the practice). We’ll also examine some of the most significant benefits and drawbacks of dual agency and why it’s on the rise.

[Read more…] about Dual Agency: What It Is, Where It’s Legal & More

How to Start a Real Estate Brokerage in 2021 (Without Going Broke)

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man walking with his leather bag

If you want to learn how to start a real estate brokerage in 2021, you could do worse than learn from Jeff. Jeff (not his real name) was a Brooklyn kid who managed to grow a literal mom-and-pop brokerage in Williamsburg into a small empire he sold to NRT for a reported mid-eight figure.

Now, you might be thinking that Jeff was lucky. That he started at the low end of the market and rode one of the largest upswings in New York City real estate history all the way to F#$&* You money. You’d be right, of course, but you’d also be missing the point.
[Read more…] about How to Start a Real Estate Brokerage in 2021 (Without Going Broke)

How to Hire a Qualified Real Estate Virtual Assistant for $5 an Hour

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Time risk

Most of the producing agents I talk to these days are miserable. Sure, they close 10 to 15 deals a year, have a solid lead generation strategy, and many of them make good money. Some even make great money. So why are they so miserable? Simple. Their business is plateauing and they can’t figure out how to scale. This is when I usually tell them they need to hire a real estate virtual assistant.
[Read more…] about How to Hire a Qualified Real Estate Virtual Assistant for $5 an Hour

How to Earn Your Virginia Real Estate License in 7 Easy Steps

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Sunset View Farm

Are you interested in learning about Virginia real estate license requirements? We completely understand why. Those who are at least 18 years old and have a high school diploma or a GED can begin working in Virginia real estate in a matter of months!

Want to learn how to earn your Virginia real estate license? We’ll discuss the time commitment, costs involved, and then answer frequently asked questions about getting started in the profession. [Read more…] about How to Earn Your Virginia Real Estate License in 7 Easy Steps

21 Deal-killing Home Staging Mistakes Even Experienced Realtors Make

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Embarrassing Home Staging Mistakes to Avoid in 2018

When it comes to giving you home staging tips, it’s hard to know who to trust. Your spouse, your mother, your best friend from college—they love you, but they’re all liars.

Because of course they’re going to lie and tell you how great your home staging looks! After all, they don’t want to hurt your feelings. They know how hard you worked. You know who’s not lying? A potential lead scrolling through Zillow in bed with a cup of tea.

[Read more…] about 21 Deal-killing Home Staging Mistakes Even Experienced Realtors Make

10 Safety Best Practices to Protect Your Brokerage in 2021

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Safety Practices Every Real Estate Brokerage Needs to Implement Now

A culture of safety starts at the top. As real estate leaders, you need to demonstrate and model safety best practices for agents. You can do so by establishing regular safety training and an office safety plan, and by supporting and enforcing safety policies and procedures.

As a safety expert, I’ll show you why you need a safety plan, how to protect your brokerage with one—and more importantly, how to keep your team safe.
[Read more…] about 10 Safety Best Practices to Protect Your Brokerage in 2021