One of the first things new agents and buyers realize is that awful real estate pictures are everywhere. There’s just something about the combination of real estate agent + homeowner + camera that leads to an artistic disaster. That’s why we reached out to some of our favorite agents and friends to gather the worst of the worst real estate listing photos for your viewing “enjoyment.” [Read more…] about 29 Cringe-worthy Bad Real Estate Photos Agents Actually Posted
The real estate industry is changing rapidly. Great real estate logos are becoming a crucial way for new agents to cut through the noise online.
To highlight some of our favorite examples of real estate logos done right, we put together this list of 25 of our favorite real estate logos for 2020.
[Read more…] about The Best & Worst Real Estate Logos of 2020 [+ pro Design Tips]
Finding the perfect real estate closing gifts for every buyer and seller client you work with isn’t easy. That said, if you get it just right, you will not only have a referral source for the next few months, but you could create an evangelist of your services for life.
[Read more…] about The 33 Best & Worst Real Estate Closing Gifts
I don’t think anyone here would be shocked if I said that most real estate company names are boring at best?
For a lot of brokerages out there, branding seems like an afterthought finished in the car in between appointments and designed to be as bland and generic as possible … [Read more…] about Real Estate Company Name Generator + 89 Real Estate Company Name Ideas
Let’s face it, sometimes even the most experienced real estate agents draw a blank when they finally start to realize that food and drinks are always welcome for guests at their open houses. Some go frat party and just dump some pretzels into a bowl and call it a day, others raid their local Whole Foods and buy enough meat and cheese to feed an army. I mean, the food you serve at your open houses isn’t a big deal right? Why overthink it?
[Read more…] about 17 Open House Foods Ideas That Can Help Sell Your Listing (Yes, Really)
Getting all the way to the listing appointment and not signing a new client is like dropping a birthday cake after the candles have been lit. You’ve put in all the hours to find your prospective client and prepare a real estate listing presentation. Now, you’re ready to celebrate … if you can make it to the table.
[Read more…] about 5 Easy Steps to Master Your Real Estate Listing Presentation
Many agents have already given up. Sure they still spend thousands on online ads, but somewhere along the way, some (negative) agent convinced them that open houses “don’t work.”
Meanwhile, agents who study the best real estate open house ideas are filling up their team’s CRM with leads that are perfect for nurturing campaigns.
In order to get you thinking outside the box about lead generation, we talked to 17 top producing agents and got them to give up their best real estate open house ideas for 2020:
[Read more…] about 17 Open House Ideas That Will Actually Get You Leads
Learning how to get a real estate license and starting your career in real estate is a straightforward process that can be broken down into nine steps.
In this article, we’ll review the cost and time it takes to get a real estate license, walk you through each step necessary to get a real estate license, and answer some of the most frequently asked questions soon-to-be real estate agents have about the process.
[Read more…] about How to Get a Real Estate License: 9 Steps to a New Career
What do top producing listing agents and buyer’s agents have in common? Besides reading The Close every morning, they’re both masters at writing a super accurate comparative market analysis that helps them snag listing after listing.
[Read more…] about How to Do a Comparative Market Analysis: A Step By Step Guide
Are you considering a career change and wondering how to become a real estate agent in Illinois? The process isn’t as lengthy as you may have guessed. Sure, you will be required to take 90 hours of prelicensing coursework and pass the Illinois Real Estate Broker Examination. But in less than a year, you could be showing penthouses in the Water Tower Place or bungalows in Springfield.
[Read more…] about How to Become a Real Estate Agent in Illinois in 7 Steps