Agent Basics

5 Real Estate Agent Bio Examples We Love (+ Templates & Bio Generator)

Chris Linsell | September 23, 2021

A real estate agent bio is a crucial part of your marketing strategy and professional branding. An effective real estate bio sums up who you are and your value proposition—telling buyers and sellers why they should want to work with you. A well-crafted bio can mean the difference between a lost lead and a new client.

In this article, we offer a host of great tools to help you write a new biography, including our exclusive, mad-libs-style bio generator, three free real estate bio templates, five real estate bio examples that we love from top-performing realtors, tips for outsourcing your bio writing, plus a list of industry buzzwords to help spice up your personal brand story. Let’s get started! [Read more…] about 5 Real Estate Agent Bio Examples We Love (+ Templates & Bio Generator)

What’s the Best Real Estate Company to Work for in 2021?

Chris Linsell | September 22, 2021

The National Association of Realtors^® (NAR) reports there are more than 3 million active real estate licensees in the U.S. and more than 106,000 real estate brokerages nationwide. Choosing the best real estate company to work for can be challenging, whether you’re a new agent or an experienced veteran.

According to NAR’s research, the median agent tenure at a brokerage is five years, so it’s likely that at some point in your career, you’ll consider making a switch. But how do you decide which company is best for you? Through research and interviews, we evaluated dozens of real estate companies based on the criteria that matter most to you, and selected our top five from a field of big-name brands.

105 Real Estate Memes Realtors Can’t Stop Sharing

Emile L'Eplattenier | September 16, 2021

Looking for some spicy real estate memes to share with your coworkers and clients? You’re in luck. We locked our crack team of real estate comedy writers into the basement for another week and told them they couldn’t leave until they came back with these 105 hilarious memes. In this update, we worked with the Lebron James of real estate memes, Eric Simon, aka The Broke Agent.

Want to learn how to make your own real estate memes? Download the Broke Agent’s free e-book: The Broke Agent Guide to Making a Meme below.

10 Agents & Coaches Crushing It on Instagram Reels in 2021

Eric Simon - The Broke Agent | September 10, 2021

In a recent Instagram (IG) Live, Instagram CEO Adam Mosseri discussed changes to Instagram’s algorithm. There were two crucial takeaways for agents: 1) Instagram will start showing posts in your feed from accounts you don’t follow, and 2) Instagram’s number one goal is to entertain its users and it will focus more on video. In 2021, that means one thing: Instagram Reels.
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9 Easy & Actionable Real Estate Email Marketing Tips for 2021

Emile L'Eplattenier | September 7, 2021

Considering that only 19.7% of the emails realtors send get opened, it’s clear that we need to do better with our email marketing. Part of the problem is that many agents still follow outdated advice and send emails that are too long, too frequent, to too many people.

Luckily, there are easy ways to improve your email game. If you want to send emails that actually convert, grab a cup of coffee and take a few minutes to read our nine easy and actionable real estate email marketing tips for 2021.
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Realtor Safety Month Resources for Agents, Teams & Brokerages

Meghan Thibault | September 1, 2021

Whether you’re a new agent or you’ve been in the business for decades, it’s easy to get complacent. Incorporating preventative safety measures can sometimes seem like a hassle that eats up your valuable time. September is REALTOR^® Safety Month, and it’s a terrific time to renew your commitment to health and safety practices.

The National Association of REALTORS^®(NAR^®) offers a host of valuable resources to help you reaffirm your existing safety protocols and perhaps introduce some new ones. We’ve compiled some tips and tools for agents, teams, and brokerages to help you kick off September Safety Month!

The Close Special Report: The Best Real Estate Coaches of 2021

Emile L'Eplattenier | August 31, 2021

Let’s face it—choosing a real estate coach in 2021 is a pain. It seems like every day there is a new “real estate guru” on Instagram promising to transform brand-new agents into top producers overnight. They can’t ALL be the best!

Since our mission here at The Close is to help agents separate the signal from the noise, we crunched the numbers and ranked the best real estate coaches and programs in the industry today. We looked at coaching programs, reputation, pricing, return on investment (ROI), and size. We also reviewed some individual coaches who are using new approaches to agent training.

15 Thoughtful Gifts for Realtors to Suit Every Budget

Emile L'Eplattenier | August 27, 2021

Picking out gifts for realtors who went above and beyond isn’t easy. Sure, they might have felt like a combination of your therapist and best friend for a few months, but chances are you don’t really know them very well. The trick is to buy them something that any realtor would want.

Luckily for you, our team has 40+ years of combined real estate experience and we personally know literally hundreds of realtors. So in order to make shopping for your rock star agent a little easier, we put together this list of 15 gifts starting at just $5 that are guaranteed to put a smile on any realtor’s face.

Understanding NAR’s Safety Stats Can Help You Protect Yourself

Tracey Hawkins | August 24, 2021

More than a decade ago, the National Association of REALTORS^® (NAR) launched the REALTOR^® Safety Program to educate industry professionals about their potential risks on the job. NAR’s 2020 Member Safety Report of more than 45,000 members nationwide highlights specific areas of vulnerability for those in our industry.

According to NAR’s survey, open houses and showings hold particular risk. With REALTOR^® Safety Month just ahead, we invite you to learn more about NAR’s most recent findings and follow our smart, preventative tips to help you work more safely. We’ll share what our industry is doing right, what we could do better, and how to protect yourself.

How to Get an Ohio Real Estate License in 5 Easy Steps

Chris Linsell | August 22, 2021

If you’ve been considering a career change, it’s a great time to get your Ohio real estate license. Ohio has a diversified economy and an excellent business climate, making it an ideal place to buy and sell real estate. A career as a real estate agent gives you a flexible schedule and the potential to earn a great income.

Are you ready to dive into today’s booming housing market? Let us show you how to get your Ohio real estate license in a few easy steps.

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