Prospecting

The mission for buyer's agents is deceptively simple: find the perfect property for buyers and guide them through the homebuying process. It’s pretty great, actually—kind of like being a real estate superhero. 

Are house hunters ghosting you? The trick to turning prospects into buyer clients is taking the time to listen to their hopes, dreams, and needs. Here's the questionnaire that will help you do just that.

A strategic buyer presentation can help build a solid foundation for a professional relationship. Download our template and learn how to deliver a successful presentation that can convert warm leads into committed clients.

In today’s tight inventory market, trying to help buyers compete with cash offers feels a little like getting into a boxing match with Mike Tyson—but if you follow my team's strategy, we'll help you close some deals in 2022.

More and more software companies are integrating AI into their services, making the lives of real estate agents all over the world easier and more efficient. When agents aren’t bogged down by all the mundane tasks of running a business, they can focus on building relationships with potential clients.

With the tightest real estate inventory in decades, impactful real estate graphic design is more crucial than ever before, so let us help you level up your marketing this year.

If you want to thrive in this challenging market, you have to adapt your property marketing plans. And the best way to stay agile right now is to incorporate data analytics into your short- and long-term strategies. Here's how.

Considering that only 19.7% of the emails Realtors send get opened, it’s clear that we need to do better with our email marketing. Part of the problem is that many agents still follow outdated advice and send emails that are too long, too frequent, to too many people. Luckily, there are easy ways to improve your email game.

Auto-dialers have the power to triple the output of a real estate agent’s cold-calling outreach and get them in front of leads before the rest of the pack. But is Mojo right for you?

Agent Legend offers an easy way to categorize and follow up with leads, wherever they may come from. But while it executes on a solid and simple software solution for nurturing your leads, it’s not a comprehensive product in terms of your full lead conversion system. 

Ready to integrate SMS in your prospecting strategies? Here are the best real estate text message scripts to boost your results and increase your response time with leads.

If you're not ready to pay for a CRM quite yet, we've picked the best free real estate CRM platforms to help you establish a consistent client communication plan.

You need seller leads to become a top producer, but finding and converting them is hard work. Here are some techniques that can make a real difference in your client pipeline.

Want to crush your next open house? We've got a checklist and plenty of pro tips that will give you everything you need to host your most successful listing promotions event yet.

We’re going to explore what dual agency is, where it’s legal, and examine some of its most significant benefits and drawbacks. Plus, we'll offer some first-hand warnings and tips for success.

The biggest secret to winning over expired listings is to show confidence in your ability and enthusiasm to help homeowners sell their listings. Scripts can help you find that confidence by creating a framework for what to say in different scenarios.

Ask any top-performing real estate agent what their can’t-live-without tool is, and chances are they’ll say a great real estate CRM. But which is best?

Don't hit the pavement empty-handed! Get inspired by our favorite real estate pop-bys with links to customizable templates, pricing, gifting strategies, and who they’re best suited for on your list of past clients.

Knowing how to generate referrals is key to building your business, and winning organic referrals and repeat clients from your personal connections requires thoughtful strategy. We give you some tips to generate business through the connections you already have and make every day.

Smart agents always send thank-you notes to buyers and sellers because theunderstand that making a personal connection after closing a deal is crucial to establishing enduring client relationships.