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Generate Buyer Leads

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The 9 Best Places to Buy Real Estate Leads in 2024

Looking to buy real estate leads? Well, you’re in luck because there are plenty of companies that want to sell them to you.

Trevor James
Trevor James
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zBuyer Review: Lead Generation That Could Boost Your Business

Considering purchasing leads as part of your 2023 lead generation strategy? Maybe you’ve heard of zBuyer, a popular lead generation company getting a lot of attention, and are wondering how it works and whether it’s right for you. Our zBuyer review is here to give you all the details!  We’re going to take an inside […]

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12 Strategies to Get More Buyer Leads in Real Estate

Generating buyer leads is what sets successful agents apart. If you want to climb the real estate ladder, especially early in your career, you’ve got to deploy tactics that will create a steady stream of house-hunting clients.

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11 Ways Smart Real Estate Agents Are Using LinkedIn to Get Better Leads

Learn why and how you should be using LinkedIn to generate real estate leads (and not simply to network with other industry professionals in your SOI).

Buyer Agent 101

all in Buyer Agent 101 →
February 6, 2024

16 Tips to Win a Bidding War on a House

Bidding wars can be tricky to navigate, especially if it’s your first time representing a buyer in a competitive situation.

January 5, 2024

What Is the Accredited Buyer’s Representative (ABR®) Designation?

The ABR designation is a way to set yourself apart from your competition and win more clients.

January 5, 2024

12 Real Estate Copywriting Rules Professional Writers Swear by

Follow these 7 real estate copywriting rules and you'll be on your way to becoming the Peggy Olson or Don Draper of real estate marketing.

January 4, 2024

15 Clever Real Estate Prospecting Ideas to Boost Your GCI

Some agents cold call, others send postcards. But the goal is always the same: to initiate contact with potential clients to turn them into leads. Here are 14 ideas you can act on today!

First-Time Homebuyers

all in First-Time Homebuyers →
November 13, 2023

136 Real Estate Terms & Definitions Your Clients Expect You to Know

Your clients expect you to be their interpreter. This comprehensive list of real estate definitions will help you ensure you’re communicating with clients effectively.

May 15, 2023

Does the Market Hate Everyone or Just My First-time Homebuyers?

Are your first-time homebuyers slowly unraveling in the current market? They're not alone. Everyone talking about residential real estate is saying the same thing: We’ve never seen anything like this.

April 14, 2023

Do Buyer’s Agents Have All the Fun?

The mission for buyer's agents is deceptively simple: find the perfect property for buyers and guide them through the homebuying process. It’s pretty great, actually—kind of like being a real estate superhero. 

Launch Your Business

all in Launch Your Business →
January 11, 2024

Real Estate Agent Salary: How Much Do Agents Really Make?

Capturing hard numbers on what the average agent earns is like trying to nail Jell-O to a wall. But here at The Close, we developed a salary database tool that gives unique insight into real estate agent salaries in each state—and we bet the results will surprise you. 

December 15, 2023

How to Educate Unrealistic Buyers & Convert More Leads (Quickly)

If you learn how to educate unrealistic buyers the right way, you just might get an evangelist for life. Here are 11 tips that will help you do just that.

December 7, 2023

9 Common Mistakes New Broker-Owners Make (+ How to Avoid Them)

Establishing a solid foundation for your brokerage is not just a recommendation—it's the key to long-term sustainability. By understanding these nine essential aspects, you can position yourself as a trusted broker and ensure the growth and viability of your new business. 

December 6, 2023

9 Pros & Cons of Being a Real Estate Agent (+ Tips for Success)

Choosing a career in real estate is a big decision, and you should feel fully prepared to move forward. Or perhaps not move forward. That’s why we're sharing some not-so-popular opinions on this industry to really get you thinking.

February 14, 2024

The 7 Best Free Real Estate CRMs for 2024

If you're not ready to pay for a CRM quite yet, we've picked the best free real estate CRM platforms to help you establish a consistent client communication plan.

January 5, 2024

The 10 Best FSBO Scripts (+ Why They Work)

Winning over sellers who want to go it alone is easier than you'd think with this collection of tried-and-true FSBO scripts.

November 28, 2023

REDX Review: Pricing, Features, Pros & Cons

Is REDX worth the price tag? In this review, we’ll dive into the features, pricing, and how this prospecting software can help you grow your business, uncovering the info you need to decide if REDX will work for you.

November 27, 2023

Real Estate Lead Conversion: 7 Strategies to Close More Deals

Learn the basics of lead conversion and strategies that are tailored for different types of leads. Finally, we'll wrap up our comprehensive guide with some tips to scale your business.

Purchasing Leads

all in Purchasing Leads →
February 2, 2024

The 11 Best Real Estate Lead Generation Companies

These vendors can create a shortcut to the closing table by generating leads. We evaluate pricing, features, lead quality and more, Plus, you'll get access to our deep-dive reviews to learn more about each one. 

November 6, 2023

Is Zillow Premier Agent Worth the Cost?

Have you been wondering what your ROI would be from the Zillow Premier Agent program? We dig in to figure out if it's worth your time, money, and effort.

October 2, 2023

LionDesk CRM Review: Pricing, Features, Pros & Cons

LionDesk is a powerful and affordable real estate CRM that offers a suite of high-end features—which is why we rated it as our number one pick among CRMs in 2022.

September 22, 2023

Is Zillow Flex Worth the 35% Referral Fee?

Having access to Zillow-generated leads at no upfront cost sounds great, right? In our examination of Zillow Flex, we explore its pros and cons and see if paying Zillow up to 40% of your commission is worth the leads.

Real Estate Farming: How to Become the Go-to Agent in Your Neighborhood in 2024

Farming can be one of the most lucrative and dependable lead generation strategies for agents. Learn our detailed approach to this technique, get a handle on the costs involved, and review all the tools you’ll need. 

January 9, 2024

21 Fun Real Estate Door Hanger Ideas to Inspire You

Ready to up your prospecting game? We’ve scoured the internet to find some creative real estate door hangers to inspire you.

November 29, 2023

33 Open House Ideas That Will Actually Get You Leads

If you use the right tools, focus on making people feel truly welcome, and learn some simple scripts and strategies, open houses can still be a fantastic way for new and even experienced agents to generate leads.

November 3, 2023

The 6 Best Real Estate Lead Generation Websites

Let's face it: If your website isn’t generating leads, it isn’t doing its job. As the hub of your marketing wheel, it’s crucial that your website is well-equipped to convert your traffic into clients.

October 25, 2023

11 Open House Apps Tech-savvy Agents Are Using to Get More Leads

If you’re still using pen and paper for your open houses, you’re probably leaving money on the table.

October 23, 2023

How to Write Creative Real Estate Listing Descriptions (+ Examples)

In this step-by-step guide, we'll tackle the four crucial elements of a killer listing description, how to create them yourself, and examples of agents who have mastered this task.

October 20, 2023