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Generate Buyer Leads

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The 9 Best Places to Buy Real Estate Leads in 2024

Looking to buy real estate leads? Well, you’re in luck because there are plenty of companies that want to sell them to you.

Trevor James
Trevor James
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zBuyer Real Estate Review: Pricing, Features, Pros & Cons (2024)

Lead generation is one of the biggest and most important parts of being a real estate agent. Put simply, you don’t have a business if you don’t have leads. Enter zBuyer, a way for you to increase your leads in an ever-changing industry. This platform provides high-quality homebuyer and seller leads through its turnkey marketing […]

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12 Strategies to Get More Buyer Leads in Real Estate

Generating buyer leads is what sets successful agents apart. If you want to climb the real estate ladder, especially early in your career, you’ve got to deploy tactics that will create a steady stream of house-hunting clients.

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11 Ways Smart Real Estate Agents Are Using LinkedIn to Get Better Leads

Learn why and how you should be using LinkedIn to generate real estate leads (and not simply to network with other industry professionals in your SOI).

Buyer Agent 101

all in Buyer Agent 101 →
May 24, 2024

The Ultimate House Hunting Checklist for Your Clients in 2024

Empower your buyers with our comprehensive house hunting checklist to guide them through the process easily.

May 22, 2024

Personality Quiz: Should I Become a Real Estate Agent?

Take our real estate sales personality assessment to better align your lead generation strategy to your natural abilities and personality.

April 24, 2024

The Ultimate Real Estate Buyer Agent Checklist

We put together six efficient checklists to empower your clients to play a more active role in their transactions—giving you back some of your time to foster more client relationships and grow your business.

April 23, 2024

The LPMAMA Script for Real Estate & How to Use It

The LPMAMA framework builds trust and rapport, educates buyers, and shows off your expertise—quickly and efficiently. 

First-Time Homebuyers

all in First-Time Homebuyers →
January 5, 2024

What Is the Accredited Buyer’s Representative (ABR®) Designation?

The ABR designation is a way to set yourself apart from your competition and win more clients.

November 13, 2023

136 Real Estate Terms & Definitions Your Clients Expect You to Know

Your clients expect you to be their interpreter. This comprehensive list of real estate definitions will help you ensure you’re communicating with clients effectively.

May 15, 2023

Does the Market Hate Everyone or Just My First-time Homebuyers?

Are your first-time homebuyers slowly unraveling in the current market? They're not alone. Everyone talking about residential real estate is saying the same thing: We’ve never seen anything like this.

April 14, 2023

Do Buyer’s Agents Have All the Fun?

The mission for buyer's agents is deceptively simple: find the perfect property for buyers and guide them through the homebuying process. It’s pretty great, actually—kind of like being a real estate superhero. 

Launch Your Business

all in Launch Your Business →
May 14, 2024

Best Real Estate Company to Work For in 2024

There are many factors to consider when it comes to affiliating with a brokerage. We evaluated dozens of real estate companies based on the criteria that matter most to agents and selected our top six. Plus, learn why you might want to consider a local boutique instead.

April 15, 2024

13 Tips for Creative Real Estate Headshots (+ Examples)

In the world of digital marketing, your headshot is often the first time prospects, leads, and clients will see your face. This means a professional, polished photo that represents who you are and what you stand for is a must have.

January 11, 2024

Real Estate Agent Salary: How Much Do Agents Really Make?

Capturing hard numbers on what the average agent earns is like trying to nail Jell-O to a wall. But here at The Close, we developed a salary database tool that gives unique insight into real estate agent salaries in each state—and we bet the results will surprise you. 

December 15, 2023

How to Educate Unrealistic Buyers & Convert More Leads (Quickly)

If you learn how to educate unrealistic buyers the right way, you just might get an evangelist for life. Here are 11 tips that will help you do just that.

April 26, 2024

Real Estate Lead Conversion Guide: 8 Steps to Close More Deals

Learn the basics of lead conversion and strategies that are tailored for different types of leads. Finally, we'll wrap up our comprehensive guide with some tips to scale your business.

April 25, 2024

The 11 Best Real Estate Prospecting Letter Templates

Check out our comprehensive list of letter templates to send to buyers, FSBOs, owners of expired listings, and more. Plus we share actionable tips you can use to write your own lead-generating copy.

March 20, 2024

The 10 Best Real Estate CRMs of 2024

Ask any top-performing real estate agent what their can’t-live-without tool is, and chances are they’ll say a great real estate CRM. But which is best?

February 14, 2024

The 7 Best Free Real Estate CRMs for 2024

If you're not ready to pay for a CRM quite yet, we've picked the best free real estate CRM platforms to help you establish a consistent client communication plan.

Purchasing Leads

all in Purchasing Leads →
May 21, 2024

Top 8 Sources for Pay at Closing Real Estate Leads

Looking to shift your lead generation strategy to account for all the folks choosing to hold off on listing their homes until interest rates cool or the market shifts? Using a service that offers pay-at-closing leads is a great way to adjust and offset costs. Here are a few options to consider.

February 2, 2024

The 11 Top Real Estate Lead Generation Companies

These vendors can create a shortcut to the closing table by generating leads. We evaluate pricing, features, lead quality and more, Plus, you'll get access to our deep-dive reviews to learn more about each one. 

November 6, 2023

Is Zillow Premier Agent Worth the Cost?

Have you been wondering what your ROI would be from the Zillow Premier Agent program? We dig in to figure out if it's worth your time, money, and effort.

October 2, 2023

LionDesk CRM Review: Pricing, Features, Pros & Cons

LionDesk is a powerful and affordable real estate CRM that offers a suite of high-end features—which is why we rated it as our number one pick among CRMs in 2022.

44 Underrated Real Estate Lead Generation Ideas

The key to lead gen success is finding the right mix of strategies that work for your personality, budget, and skills. Check out our comprehensive list of the best real estate lead generation ideas for 2023.

May 24, 2024

9 Free Open House Sign-in Sheets to Try This Weekend

If you want to walk away from your next open house with more leads than you can handle, you’re going to need the right open house sign-in sheet. We’ve got nine free PDF templates that you can download, customize, print, and use right away.

April 25, 2024

Real Estate Landing Pages: 5 Stunning Examples & Tips

Wishing your website could do a better job capturing leads? The perfect landing page captures short attention spans and takes advantage of that tiny window available to convert a visitor into a lead. Here's how to get it done.

April 1, 2024

Real Estate Farming: How to Become the Go-to Agent in Your Neighborhood in 2024

Farming can be one of the most lucrative and dependable lead generation strategies for agents. Learn our detailed approach to this technique, get a handle on the costs involved, and review all the tools you’ll need. 

January 9, 2024

15 Clever Real Estate Prospecting Ideas to Boost Your GCI

Some agents cold call, others send postcards. But the goal is always the same: to initiate contact with potential clients to turn them into leads. Here are 14 ideas you can act on today!

January 4, 2024

21 Fun Real Estate Door Hanger Ideas to Inspire You

Ready to up your prospecting game? We’ve scoured the internet to find some creative real estate door hangers to inspire you.

November 29, 2023