Property Marketing

While it sounds easy, circle prospecting actually requires planning, strategy, and a bit of marketing savvy. To help you get started, we’re sharing six proven strategies and scripts, as well as a case study of how one agent found success.

According to a recent National Association of Realtors survey, more than 26% of Realtors in the United States belong to teams. Real estate teams are a fantastic way to share the costs of marketing, broaden your expertise, and mitigate the risks that are a part of a volatile industry like real estate.

There’s just something about the combination of real estate agent + homeowner + camera that leads to artistic disasters. Check out this epic collection as well as six expert tips on staging and photography so your images never end up on our list.

Getting all the way to the listing appointment and not signing a new client is like dropping a birthday cake after the candles have been lit. Let's make sure that doesn't happen.

With so many apps on the market today, figuring out which ones deserve space on your phone or iPad isn’t easy. That’s why we put together this list of the most innovative mobile tools that are helping Realtors stay organized, market their brands, and close more deals.

We took a deep dive into Agent Crate’s pricing, design and copy quality, and features for 2023. We also included real examples of Agent Crate’s templates so you can see if they’re a match for your personal brand.

Coffee & Contracts promises to be a one-stop shop for real estate marketing. But is it worth your hard-earned time and money?

LabCoat Agents Marketing Center seems to have templates for pretty much anything you’d want to create to market your business on social media or in print. But is it worth your hard-earned time and money?

With the tightest real estate inventory in decades, impactful real estate graphic design is more crucial than ever before, so let us help you level up your marketing this year.

Check out our comprehensive list of letter templates to send to buyers, FSBOs, owners of expired listings, and more. Plus we share actionable tips you can use to write your own lead-generating copy.

Looking for more marketing ideas to grow your business? We've gathered our best tips as well as links to our deep-dive strategy articles, buyer’s guides, and scripts so you can start transforming your business today. 

Follow these 7 real estate copywriting rules and you'll be on your way to becoming the Peggy Olson or Don Draper of real estate marketing.