Property MarketingPage 1 of 4
Listing Agent 101all in Listing Agent 101 →
Latest Housing Market Data & News: It Could Be Worse
While there were no huge surprises in NAR’s latest housing data, there is good news related to inflation, interest rates, and inventory. Here's what you (and your clients) need to know.
136 Real Estate Terms & Definitions Your Clients Expect You to Know in 2023
Your clients expect you to be their interpreter. This comprehensive list of real estate definitions will help you ensure you’re communicating with clients effectively.
3 Ways Real Estate Agents Can Leverage Data to Improve Sales & Marketing Strategies
If you want to thrive in this challenging market, you have to adapt your property marketing plans. And the best way to stay agile right now is to incorporate data analytics into your short- and long-term strategies. Here's how.
19 Clever Real Estate Negotiation Strategies From the Pros
At the very core of your fiduciary duty to your client is the idea that you need to work hard to get them the best price. Here are some solid ways to do just that.
Marketing Companiesall in Marketing Companies →
Ylopo Review: An In-Depth Look at Features and Pricing
In a highly competitive market, finding quality leads is crucial, and Ylopo aims to make this process more manageable for agents. Find out whether it's the right fit for your real estate business.
The 33 Best Apps for Realtors (Including 2 to Watch) in 2023
With so many apps on the market today, figuring out which ones deserve space on your phone or iPad isn’t easy. That’s why we put together this list of the most innovative mobile tools that are helping Realtors stay organized, market their brands, and close more deals.
37 Clever Real Estate Marketing Ideas for 2023
Looking for more marketing ideas to grow your business? We've gathered our best tips as well as links to our deep-dive strategy articles, buyer’s guides, and scripts so you can start transforming your business today.
Addressable Review: Are Robots & AI the Future of Direct Mail?
Addressable’s fully integrated marketing suite promises tech-forward AI and robots that generate elegant, non-buggy, field-tested copy. Does this sound too good to be true? We tested the platform to find out.
Print Marketingall in Print Marketing →
21 Fun Real Estate Door Hanger Ideas to Inspire You
Ready to up your prospecting game? We’ve scoured the internet to find some creative real estate door hangers to inspire you.
17 Christmas Real Estate Marketing Ideas to Get More Clients (+ Templates)
We’re ready to get you into the holiday spirit with some creative Christmas real estate ideas that can get you new clients.
The 15 Best Real Estate Prospecting Letter Templates for 2023
Check out our comprehensive list of letter templates to send to buyers, FSBOs, owners of expired listings, and more. Plus we share actionable tips you can use to write your own lead-generating copy.
Top 23 Real Estate Postcard Templates That Actually Generate Leads (+ Design Guide)
Direct mail can be an incredibly effective at branding and lead generation. Learn about the types of postcards that will kick-start your business plan, why they work, when to send them, and where to find the best templates.
29 Clichés You Probably Use That Clients HATE + What to Say Instead
Too often the phrases agents use make clients boil and leave other pros rolling their eyes. That’s why we put together this list of the most annoying, cringey, counterproductive clichés real estate agents use, and what we think they should be saying instead.
33 Open House Ideas That Will Actually Get You Leads in 2023
If you use the right tools, focus on making people feel truly welcome, and learn some simple scripts and strategies, open houses can still be a fantastic way for new and even experienced agents to generate leads.
11 Open House Apps Tech-savvy Agents Are Using to Get More Leads
If you’re still using pen and paper for your open houses, you’re probably leaving money on the table.
How to Write Creative Real Estate Listing Descriptions (+ Examples)
In this step-by-step guide, we'll tackle the four crucial elements of a killer listing description, how to create them yourself, and examples of agents who have mastered this task.
12 Clever Ways to Use ChatGPT for Real Estate in 2023 (+ 17 Prompts)
New to the idea of using ChatGPT in your business? Have no fear! Learn what it is, what it isn't, and how to create prompts to get some of your time back to focus on the tasks that will scale your real estate business.
14 Spine-chilling Halloween Real Estate Marketing Ideas 👻 for 2023
Fall is typically a great time to focus on a few marketing strategies to refill your pipeline after the busy summer rush. And Halloween presents a bone-chilling opportunity to scare up clients with some creepy-crawly fun.