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Referral Marketing

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7 Savvy Ways to Get Real Estate Referrals

Knowing how to generate referrals is key to building your business, and winning organic referrals and repeat clients from your personal connections requires thoughtful strategy. We give you some tips to generate business through the connections you already have and make every day.

Shannon Sharpe
Shannon Sharpe
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The Complete Guide to Real Estate Referral Fees

Let's remove some of the mystery around real estate referrals and the associated fees. We’ll review why referrals happen, explore how agreements work and offer you a template to get started.

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14 Real Estate Testimonial Examples to Inspire Your Referral Marketing

When people are hunting for the best real estate agent to work with, they’re looking for examples that show you are trusted by others. That's why testimonials from your past clients can work wonders for your business. 

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20 Clever Real Estate Pop-by Ideas to Get More Referrals

Don't hit the pavement empty-handed! Get inspired by our favorite real estate pop-bys with links to customizable templates, pricing, gifting strategies, and who they’re best suited for on your list of past clients.

Generate Buyer Leads

all in Generate Buyer Leads →
September 11, 2024

Become a Top Real Estate Buyer’s Agent: Key Role & Responsibilities

The mission for buyer's agents is deceptively simple: find the perfect property for buyers and guide them through the homebuying process. It’s pretty great, actually—kind of like being a real estate superhero. 

September 4, 2024

12 Real Estate Flyer Examples & Templates to Boost Your GCI

Flyers play an active (and visible) role in most top producers’ marketing strategies. Let us help you build your vault of well-designed, easily editable templates for events, listings, recruiting clients, and more. 

September 4, 2024

Mojo Dialer Review: Pricing, Features, Pros & Cons (2024)

Auto-dialers have the power to triple the output of a real estate agent’s cold-calling outreach and get them in front of leads before the rest of the pack. But is Mojo right for you?

July 31, 2024

Market Leader Review: Pricing, Features, Pros & Cons (2024)

There’s no shortage of companies offering paid real estate leads. Many promise qualified leads and big opportunities but may not provide adequate tools to effectively deliver on that promise. Market Leader claims to be the answer to that problem. But is it?

Generate Listings

all in Generate Listings →
August 29, 2024

11 Proven Strategies to Get More Real Estate Seller Leads

You need seller leads to become a top producer, but finding and converting them is hard work. Here are some techniques that can make a real difference in your client pipeline.

August 28, 2024

Smartzip Review: Pricing, Features, Pros & Cons (2024)

SmartZip uses predictive analytics to zero in on prospects and provide tools to strategically target them, all with an integrated, done-for-you marketing platform. But how does it all work? And could it make a difference in your farming game?

August 8, 2024

The 15 Best Expired Listing Scripts & Best Practices

The biggest secret to winning over expired listings is to show confidence in your ability and enthusiasm to help homeowners sell their listings. Scripts can help you find that confidence by creating a framework for what to say in different scenarios.

July 25, 2024

7 Proven Real Estate Cold Calling Scripts for Fearless Lead Gen

We know firsthand how intimidating dialing up strangers can be. That's why we put together this step-by-step guide using tried-and-tested real estate cold calling scripts that will boost your confidence, plus expert tips and advice.

Lead Nurturing

all in Lead Nurturing →
August 28, 2024

Agent Legend Review: Pricing, Features, Pros & Cons (2024)

Agent Legend offers an easy way to categorize and follow up with leads, wherever they may come from. But while it executes on a solid and simple software solution for nurturing your leads, it’s not a comprehensive product in terms of your full lead conversion system. 

August 15, 2024

The 33 Best Real Estate Text Message Scripts for Agents

Ready to integrate SMS in your prospecting strategies? Here are the best real estate text message scripts to boost your results and increase your response time with leads.

July 18, 2024

The 7 Best Free Real Estate CRMs for 2024

If you're not ready to pay for a CRM quite yet, we've picked the best free real estate CRM platforms to help you establish a consistent client communication plan.

July 3, 2024

The 6 Essential Real Estate AI Tools for Agents in 2024

More and more software companies are integrating AI into their services, making the lives of real estate agents all over the world easier and more efficient. When agents aren’t bogged down by all the mundane tasks of running a business, they can focus on building relationships with potential clients.

September 3, 2024

Door Knocking for Real Estate: 15 Tips & Scripts for 2024

The idea of knocking on strangers' doors often strikes fear into the hearts of new agents, but we want to help you overcome your fears and succeed with these tips and scripts.

August 19, 2024

The 11 Best Real Estate CRMs of 2024

Ask any top-performing real estate agent what their can’t-live-without tool is, and chances are they’ll say a great real estate CRM. But which is best?

July 31, 2024

Real Estate Lead Nurturing: 7 Strategies for Conversion in 2024

Your database of existing leads could be a gold mine—but it can take a lot of time, and frankly a lot of patience, to convert leads. That’s why you need a simple, organized, creative lead nurturing strategy—and the tools to make it effective. 

July 18, 2024

8 Circle Prospecting Strategies to Boost Lead Generation

While it sounds easy, circle prospecting actually requires planning, strategy, and a bit of marketing savvy. To help you get started, we’re sharing six proven strategies and scripts, as well as a case study of how one agent found success.

13 Real Estate Thank-you Notes That Create Clients for Life (+ Templates)

Smart agents always send thank-you notes to buyers and sellers because theunderstand that making a personal connection after closing a deal is crucial to establishing enduring client relationships.

August 6, 2024

10 Real Estate Mastermind Groups Every Agent Should Join Today

These days, a lot of “secret” mastermind groups now have tens of thousands of members, but only a handful of posts per month. That’s why we decided to dig a little deeper and find active groups where agents are sharing tips, tricks, memes, referrals, or just a shoulder to cry on when a deal goes south.

August 5, 2024

The Top 11 Client Appreciation Event Ideas for Realtors

As a real estate agent, I’ve realized that showing appreciation to our clients isn’t just a courtesy—it’s a critical piece of maintaining strong, lasting relationships.

June 20, 2024

Building Client Relationships: A Complete Guide for Agents

All across the country, top producing agents and teams are starting to get back to basics. The laser like focus on digital marketing, whether through Facebook ads, SEO, or display ads, has been slowly giving way to something more central to a Realtor’s bottom line: Relationships.

March 1, 2024

23 Clever Real Estate Marketing Ideas

Looking for more marketing ideas to grow your business? We've gathered our best tips as well as links to our deep-dive strategy articles, buyer’s guides, and scripts so you can start transforming your business today. 

February 2, 2024

12 Gorgeous Real Estate Sold Signs That Will Level Up Your Referral Business

There are tons of cute sold signs out there that can deliver the right marketing message along with some flair and a touch of your individual personality. Here are a dozen examples so you can find the right one for your business.

December 11, 2023