Lead Generation

Is Chime the All-in-One Solution the Real Estate Business Has Been Waiting For?

Chris Linsell | September 17, 2021

Chime is a real estate CRM, website provider, and lead generation suite that provides the tools busy real estate pros need to run their business. Chime’s all-in-one solution seeks to solve the problem of lost and overlooked real estate opportunities, something that regularly happens when you’re juggling your prospects, leads, and clients across multiple platforms.

Is Chime right for you and your real estate business? In this review, we’ll dive into what Chime is, what it does well, and how much it costs, and also make a recommendation for precisely who would (and wouldn’t) benefit from Chime.

6 Red-hot Real Estate Niches That Can Double Your GCI in 2021 & Beyond

Emile L'Eplattenier | September 14, 2021

For agents looking for new real estate niches, today’s market can be confusing. According to a Bloomberg article, 91% of formerly sleepy suburban communities saw more people move in than move out. In historically hot New York City, 100 people moved out for every 84 who moved in. Predicting where the real estate market will go next isn’t easy.

We don’t have a crystal ball, but according to most brokers we spoke with, there are six real estate niches that agents can start working to take advantage of today’s historic market shifts.

The Top 6 Real Estate Lead Generation Companies for 2021

Chris Linsell | September 8, 2021

Real estate lead generation companies give agents, teams, and brokers a shortcut to the closing table by doing all the lead capture and organization work for you—so you can focus your efforts on working with real estate leads who are bona fide, motivated buyers and sellers.

Since choosing a real estate lead generation company can be tough, we’ve done a deep dive into the top six real estate lead generation companies and reviewed them side-by-side so you can make the best choice for your business. Take a look below to see where you should be spending your paid lead generation dollars.
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7 Savvy Ways to Generate More Real Estate Referrals

Chris Linsell | September 7, 2021

Our recent 2020 reader survey revealed that 83% of agents found new clients through real estate referrals. Client referrals stem from providing such an exceptional client experience that your clients, friends, and neighbors are compelled to recommend your services to others.

Knowing how to generate referrals is key to building your business, and winning organic referrals and repeat clients from your personal connections—the folks who know, like, and trust you—requires thoughtful strategy. We spoke to top producers nationwide to get their best advice and tools for building a steady flow of referrals (and income!) from your sphere of influence.
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9 Open House Scripts & Ice Breakers That Actually Get Phone Numbers

Emile L'Eplattenier | August 27, 2021

Few things are more annoying than being pestered by a real estate agent when you just want to be left alone. For some reason, agents at open houses don’t think this rule applies to them. Instead, they butt into private conversations with their salesy open house scripts and then act shocked when their sign-up sheet doesn’t have any phone numbers on it.

Since we want you to connect with new prospects and get more leads, we worked with top-producing agents at Douglas Elliman to compile this list of nine open house scripts and ice breakers that will actually get you phone numbers at your next open house.

How to Get Listings: 21 Luxury Listing Agents Spill Their Secrets

Emile L'Eplattenier | August 12, 2021

Wondering how to get listings in today’s market? Don’t have enough seller leads? Don’t sweat it. Some of the most successful luxury real estate agents in the country struggled just as hard. Learning their secrets to getting listings can be a game-changer for your career.

That’s why we talked to 21 top-producing luxury real estate agents to learn how they got their first listing, how you can keep your funnel filled with seller leads, and their advice for buyer’s agents who want to become listing agents. We also include links to deep-dive resources to learn their strategies.
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How to Convert Leads With Bad Phone Numbers (+ Email Scripts)

Beverly Ruffner | July 27, 2021

“All my leads have bad phone numbers!” Stop right there! I hear this all too often within my Inside Sales Agent (ISA) training sessions. My immediate response? Don’t throw them in the trash just yet. My goal is to change your perspective—from “bad leads” to massive opportunities!

In this article, I’ll share my highly effective Bad Phone Number Email Campaign. Use it to encourage your “bad leads” to respond with a good phone number and hopefully provide you with an explanation of where they are in their process.

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