Eric Pearson is the founder and president of Washington DC area’s Pearson Smith Realty. From its humble beginnings as a 15 agent team in 2014, Eric has leveraged mostly online lead sources like Zillow Premier Agent to grow his team into a thriving brokerage of more than 700 agents in 2018. [Read more…] about From Launch to 700 Agents in 3 years: Talking Exponential Growth Strategies With Eric Pearson
With more than 8,000 offices, and 118,000 agents in eighty countries(!), Century 21 is one of the most dominant names in real estate.
Throughout the company’s history, their branding has been iconic enough to become almost synonymous with real estate. In fact, one recent study found that Century 21’s logo was the most recognizable in the industry.
[Read more…] about Century 21 Rebrand: A New Gold Standard for the Bitcoin Era?
Is there anything worse than working hard to get a new lead, only to have them straight up ignore your calls? After all, your lead gen strategy seems to work, people just aren’t willing to talk to you. What are you doing wrong?
If you’ve had your website up and running for more than a few months, you’ve probably noticed something curious. You’re getting some traffic, but almost none of that traffic converts into actual leads…
Well, to some extent this is the nature of online marketing; only a small fraction of the people who visit your site will convert. C’est la vie right?