Trevor James

Multitasking is second nature to most agents.

Real estate love letters—take them or leave them?

Consumer adoption of smart home technology has soared over the last few years, with new home builders installing several smart home features for buyers.

I’m sure it won’t come as a surprise when I say that many real estate markets across the country are about to experience a major shift. We’ve been basking in the glow of a seller’s market for at least five years, and most economists predict the COVID-19 global health crisis and the following economic uncertainty will almost certainly lead to a shift towards a buyer’s market.

Generating buyer leads is what sets successful agents apart. If you want to climb the real estate ladder, especially early in your career, you’ve got to deploy tactics that will create a steady stream of house-hunting clients.

Whether you’re a Realtor, mechanic, or even a doctor, chances are you spend a good portion of your day dispelling common myths about your job.

Your clients are liars. Yes, all of them.

Of course, so are your listing agents, your managing broker, buyers agents, lawyers, lenders, administrative assistants, your coworkers and well, you and your entire family. Liars, all of them.

While we may lie for good reasons (Yes honey, santa claus is real!), that doesn’t change the fact that there is often a disconnect between what we say and what we want.

One of the most challenging aspects of growing a team or brokerage is scaling lead generation quickly enough to keep junior agents happy and busy.

You’ll probably recognize this scenario from the real estate world: you’re away on vacation, and suddenly, your active buyer client sees their dream home.

In the age of disinformation, people want to hear from a trusted source. Why can’t that be you? Let’s dive into Homebot and see if it can help you reach more clients with data.

In a highly competitive market, finding quality leads is crucial, and Ylopo aims to make this process more manageable for agents. Find out whether it’s the right fit for your real estate business.