Over the last few years, the quantity and quality of free training for realtors on YouTube has exploded. If you know where to look, you can find experts doing deep dives on everything from social media marketing to creating listing presentations. The trick is knowing which real estate YouTube channels offer the best content.
To help you get started, we put together this list of the best real estate YouTube channels online today. There are hours and hours of free education here, so be sure to bookmark this page!
The 27 Best Real Estate YouTube Channels of 2021
Social Media Marketing
Haley Ingram (Coffee & Contracts)
Founder of the stellar Coffee & Contracts social media marketing platform, Haley Ingram, posts insider tips on using Canva, Instagram, and other social media channels.
We’ve had our eye on Community Influencer’s Aarin Chung for a few years now, and we think 2021 is the year she’s going to blow up. Her take on social media for agents is unique, practical, and easy to get started with.
[Related article: 21 Real Estate Social Media Marketing Tips From Top Agents]
A regular on the real estate conference circuit, Katie Lance offers agents hard-won strategy and advice for crushing it on social media. If you want social media advice, check out her channel below or head to a real estate conference like National Association for Realtors (NAR) to watch her speak in person.
Broker and team lead Dan O’neil sold over $50,000,000 in one year as an agent. But Dan is not working in Beverly Hills or Manhattan. He works in Smithtown on Long Island. Did I mention he’s only been an agent since 2016?!
Unless you’ve been living under a rock, you probably know that Ryan Serhant loves to show off glitzy mansions on YouTube. His home tours have tens of millions of views. But over the last few years, Ryan has been sharing incredible free training videos on YouTube to promote his best-selling courses.
She may not have the star power of Ryan Serhant, but Georgia Realtor Karin Carr is crushing it on YouTube. She puts out light, fun, and informative videos helping her audience buy homes in Georgia. If she can do it, you can too. What are you waiting for?
[Related article: How This Georgia Realtor Gets 70% of Her Clients From YouTube]
Atlanta Realtor LeAnn Henri is one of those millennial souls who are brave enough to share everything online. From rants about losing deals to poolside celebration videos from St Lucia, LeAnn’s channel is a must-watch if you can relate to the soaring highs and crushing lows of real estate.
While his brash style might not be for everyone, there is no denying Grant Cardone’s power to inspire people to push harder and stop making excuses. Is this the message you need to hear today? I know I need to hear it some days.
Real Estate Humor
The Broke Agent
When it comes to real estate humor, there is only one game in town. Sure, there are some funny real estate videos here and there on YouTube, but there is only one channel that posts consistently funny content for realtors: The Broke Agent. It’s not just funny skits, though. Eric’s channel also features episodes of his Over Ask podcast.
[Related article: 11 Hilarious Real Estate Agents You Need to Follow on Instagram Right Now]
Top-producing Agent Interviews
Real Geeks (Keeping It Real)
One of the longest-running channels with top producer interviews, Real Geeks “Keeping It Real” is a great way to learn from innovative agents who are genuinely crushing it.
Keeping It Real Podcast
Not to be confused with Real Geeks’ Keeping It Real, DJ Paris’ channel also features insightful deep-dive interviews with top producing agents. DJ asks the questions you would want to ask, so you’ll get actionable advice from every episode. Check out The Close’s own Chris Linsell dishing on real estate software above for a taste.
Coaching & Training
Lab Coat Agents
An OG in the real estate training space, Tristan Ahumada and Nick Baldwin have built themselves a mini agent education empire over the last few years. Expect deep-dive interviews and from-the-trenches strategy on almost any lead generation and marketing technique you can think of.
A real estate coach who needs no introduction, Tom Ferry’s channel offers agents daily pearls of wisdom, mindset hacks, and of course, deep-dive interviews with top-producing agents and other inspirational people from the real estate industry and beyond.
Hey, no one ever said we were afraid of a bit of self-promotion! We really do think our growing YouTube channel offers agents some truly valuable content, all for free. We have deep-dive interviews with industry luminaries from Ryan Serhant to Coldwell Banker CEO Ryan Gorman, training sessions, and much more.
Kevin Ward Yesmasters
Kevin Ward offers no-nonsense, straightforward real estate training you can apply to your business right now. He also manages to present his strategies with enough energy to get you amped up to keep learning and keep crushing it.
Mike Sherrard trains agents on social media and offers fantastic insight into which brokerage to join, how to get started, and how to succeed as a realtor.
Chastin J Miles
For another behind-the-curtains look at an agent building a real estate business, Chastin J Mile’s channel is worth the two seconds it takes to subscribe. Lots of great advice for agents, and you can follow along with Chastin growing his business.
A long-time EXP agent, Kyle has been crushing it on YouTube for years and offers agents new and old a “warts and all” look into what it’s really like to work as a realtor. He even provides updates on exactly how much he has personally sold each quarter. Talk about full disclosure!
[Related article: The Close Special Report: The Best Real Estate Coaches of 2021]
If you want to master Facebook advertising, Travis Thom’s channel is a great place to start. He offers some excellent advice for agents just getting started or agents who want to up their Facebook game.
Luxury Real Estate Tours
If you want to take a break and gawk at some eye-wateringly expensive Beverly Hills mansions, Josh Altman’s channel is a must-watch. He offers extended tours of homes that cost more than my entire hometown.
If you like your mansion tours with a dose of goofy British humor, then check out Producer Michael’s channel. A music and television producer who became a viral sensation as this generation’s Robin Leach, Producer Michael makes some highly entertaining videos without the snobbishness of some real estate YouTubers.
Of course, not all the luxury real estate YouTubers are in Beverly Hills. Enes Yilmazer has been racking up the miles showing off jaw-dropping homes in New York City, Florida, Colorado, and all over the country.
If you want to come back down to earth, New York agent Nyasia C’s channel has tours of gorgeous New York City homes that are “just” a few million bucks. She also shows off some shockingly small micro-apartments (one is 185 square feet!) in Manhattan.
Want some viral content to share with your audience? Kirsten Dirksen has been creating video tours of whimsical homes, including shoebox-size Manhattan apartments to Hobbit homes in the woods of Oregon. Her most popular videos get tens of millions of views.
Are you looking for interior design inspiration you can actually afford? Check out Apartment Therapy’s channel and their yearly “Small Cool” awards for real people’s magazine-worthy interior design in some truly tiny homes.
If you’re more into peeking behind the curtains of celebrity homes, Architectural Digest’s channel has you covered. They also show some genuinely unique homes and before and after renovations.
Real Estate Investing
Whether you want to dip your toes into real estate investing or become a full-time house flipper, then chances are you already know about BiggerPockets. If not, what are you doing here?
[Related article: 3 Types of Real Estate Investing Every Agent Needs to Learn]
Over to You
Know of a great real estate YouTube channel we didn’t list here? Let us know in the comments!