For most of us, great real estate quotes are like self-help books. If you keep reading the same ones over and over, they get boring. That’s why we wanted to dig a little deeper and find 89 insightful, funny, and motivational real estate quotes that you haven’t heard a thousand times. Have any more? Share in the comments!

General Real Estate Quotes

1. “A forever real estate agent understands that the concept of home is predicated on the many changes life can bring, and it doesn’t start—or end—with the transaction.”

Gino Blefari, Berkshire Hathaway Home Services CEO

2. “Good intentions and a desire to help people alone will at best lead you to a mediocre career in real estate.”

Sean Moudry

3. “Entrepreneurship is living a few years of your life like most people won’t, so that you can spend the rest of your life like most people can’t.”

Ryan Serhant - Motivational Real Estate Quotes

5. “Success in real estate comes down to two factors: taking care of and valuing the customer.”

Michael Miedler, Century 21 CEO

6. “Paradise is a state of being, more than just the name of a suburb or a home.”

Raquel Cepeda

7. “A real estate agent has two property listings. Now add 11 more. What does the agent have now? Happiness. That agent has happiness.”

Tim Dulany

8. “You need to fear not having the business more than you fear calling your leads.”

Beverly Ruffner, Real Estate Coach
Oprah Winfrey - Motivational Real Estate Quotes

10. “People say they get into real estate for ‘freedom,’ but if you have a lot of freedom, you’re probably not selling any houses!”

Dana Galli, HM Properties

11. “The noise you almost always hear in life and business is the scream of the urgent, drowning out the whisper of the important.”

Adam Contos, RE/MAX CEO

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12. “Successful people do what unsuccessful people are not willing to do. Don’t wish it were easier; wish you were better.”

Jim Rohn

13. “If you’re in your 20s, 30s, or 40s and you’re entrepreneurially minded like I am, I don’t think the best strategy for you is to buy a home.”

Gary Vaynerchuk

14. “If you don’t adopt disruptive technology, you will be disrupted.”

Brad Inman

15. “No is the killer of dreams. No is the killer of great ideas. It’s the end of a conversation.”

Robert Reffkin, Compass CEO

16. “Life is beautiful—but you have to work at it to make it so.”

Mary Mouritsen, Founder of Barefoot Bungalow Homes

17. “The sales universe only rewards based on the results you provide and your ability to communicate the value of those results to the customer.”

Sean Moudry

18. “Keep calm and trust your Realtor.”

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19. “There are fashions in building. Behind the fashions lie economic and technological reasons, and these fashions exclude all but a few genuinely different possibilities in city dwelling construction at any one time.”

Jane Jacobs

20. “Don’t be the guy who shows up at the potluck with just a fork.”

Dave Liniger @ICNY

21. “I can find you a great apartment, in a great neighborhood, for a low price. Pick two.”

Emile L’Eplattenier

22. “The most important asset you can own in your business is the attention of your customer. If you don’t own it, someone else does.”

Adam Contos, RE/MAX CEO

23. “A funny thing happens in real estate. When it comes back, it comes back up like gangbusters.”

Barbara Corcoran

24. “Landlords grow rich in their sleep.”

John Stuart Mill

25. “One saying that needs to have its proverbial status revoked is the well-known real estate adage, ‘Buy the worst house in the best neighborhood.’”

Spencer Rascoff, Co-founder of Zillow
Mark Twain - Motivational Real Estate Quotes

27. “Owning a home is a keystone of wealth, both financial affluence and emotional security.”

Suze Orman

Funny Real Estate Quotes

28. “You don’t have to be too bright to get into real estate.”

David Lichtenstein

29. “I need your listing, I already sold all of mine.”


30. “Buildings don’t move, but neighborhoods change all the time.”


31. “I had probably seven agents by the time I became a legitimate real estate broker.”

Barbara Corcoran

32. “YOLO = You Only List Once … when you list with me!”


33. “To my real estate agent, Chernobyl is a fixer-upper.”

Yakov Smirnoff

34. “I would do dry January, but I’m a real estate agent.”

The Broke Agent
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35. “If you want to get rich in real estate, sell things to Realtors.”


36. “In real estate, you make 10% of your money because you’re a genius and 90% because you catch a great wave.”

Jeff Greene

Insightful Real Estate Quotes

37. “If you love life, don’t waste time, for time is what life is made up of.”

Bruce Lee

38. “If you circle above Central Park at night in a helicopter, you’re looking down at the most expensive real estate in the world. It’s the American Monopoly board.”

Ridley Scott

39. “Great agents are not constrained by opportunity—they’re constrained by capacity.”

Guy Gal, Side CEO

40. “Perhaps the secret to making a billion dollars in real estate is that there is no secret.”

David Lichtenstein

41. “The only person you are destined to become is the person you decide to be.”

Ralph Waldo Emerson

42. “The real estate market doesn’t care about your feelings.”

The Broke Agent

43. “A pessimist sees the difficulty in every opportunity; an optimist sees the opportunity in every difficulty.”

Winston Churchill

44. “If you are not in the process of becoming the person you want to be, you are automatically engaged in becoming the person you don’t want to be.”

Dale Carnegie

45. “A complainer is like a Death Eater because there’s a suction of negative energy. You can catch a great attitude from great people.”

Barbara Corcoran

Motivational Real Estate Quotes

46. “You need to be courageous, even when things come up against you … you need to be vibrant because your energy is what’s going to attract your business.”

― Terrica Lynn Smith, Broker, Author, Speaker

47. “You will be amazed at how you can predict the future with your confidence.”

Ryan Serhant

48. “Do not let any obstacles stop you. Where there are obstacles, there are also great opportunities.”

Dottie Herman

49. “If you’re committed to it, you’ll find a way. If not, you’ll find an excuse.”

Adam Contos, RE/MAX CEO
Winston Churchill - Motivational Real Estate Quotes

51. “I will tell you how to become rich. Close the doors. Be fearful when others are greedy. Be greedy when others are fearful.”

Warren Buffet

52. “Routine is the sign of an ambitious individual.”

Attributed to Tom Ferry

53. “Be willing to eat, sleep, and breathe the business. Success doesn’t sleep and it doesn’t wait for anyone.”

Dottie Herman

54. “Never let people who chose the path of least resistance steer you away from your chosen path of most resistance.”

David Goggins

55. “The best time to plant a tree is 20 years ago. The second best time is now.”

Chinese Proverb

56. “It’s OK to have your eggs in one basket as long as you control what happens to that basket.”

Elon Musk

57. “The highest levels of success don’t come from more grinding, they come from more alignment.”

Brett Jennings, Founder of Real Estate Experts

58. “Never let obstacles stop you; figure out a way around it. Be real and authentic. Be passionate about what you are doing.”

Dottie Herman

59. “Work like there is someone working 24 hours a day to take it away from you.”

Mark Cuban

60. “If you aim for nothing, you’ll hit it every time.”

Barbara Corcoran - Motivational Real Estate Quotes

62. “If you want to be happy, set a goal that commands your thoughts, liberates your energy, and inspires your hopes.”

Andrew Carnegie

63. “A goal properly set is halfway reached.”

Zig Ziglar

64. “Setting goals is the first step in turning the invisible into the visible.”

Tony Robbins

65. “It is not the mountain we conquer, but ourselves.”

Edmund Hillary

66. “The only place success comes before work is in the dictionary.”

Vince Lombardi

67. “There is only one way to avoid criticism: Do nothing, say nothing, and be nothing.”


68. “How wonderful it is that nobody need wait a single moment before starting to improve the world.”

Anne Frank

69. “Don’t get mad at yourself for being someone you’re not. Just know who you are, then find the ways to let that person be as successful as possible.”

Josh Altman

70. “Like bathing, motivation doesn’t last. That’s why we recommend it daily.”

Zig Ziglar

71. “Surround yourself with players in the industry and those important to you. In this business, your immediate circle can be your next paycheck.”

– Jaréd Goodloe, Real Estate Agent, Compass
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Real Estate Negotiation Quotes

72. “You must never try to make all the money that’s in a deal. Let the other fellow make some money too because if you have a reputation for always making all the money, you won’t have many deals.”

J. Paul Getty

73. “Never forget the power of silence, that massively disconcerting pause that goes on and on and may at last induce an opponent to babble and backtrack nervously.”

Lance Morrow

74. “Diplomacy is the art of letting someone else have your way.”

Sir David Frost

75. “Allow other people to speak first; the important factor is not who talks … it’s who listens.”

Ilana Eberson

76. “Just because someone’s nodding along doesn’t mean they’re comprehending everything you’re saying. Be disciplined about pausing, checking in, and making sure you’re on the same page.”

Christina Woo, Founder of Canopy Realty
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Real Estate Sales Quotes

77. “Make a customer, not a sale.”

Katherine Barchetti

78. “The consistency of your actions directly correlates with the consistency of your income.”

Melissa Sofia, Founder of Avenue Home Collective

79. “Every sale has five obstacles: no need, no money, no hurry, no desire, no trust.”

Zig Ziglar
Will Durant - Motivational Real Estate Quotes

81. “In business, you’re the Chief Salesman. Create a sense of demand, rather than waiting to have demand.”

Barbara Corcoran

82. “Being a real estate investor is almost essential to being a real estate agent.”

Anthony Navarro, Founder of Harper Real Estate

83. “Don’t sit around waiting for your broker to feed you, because you will starve.”

Terrica Lynn Smith, Broker, Author, Speaker

84. “I think people in real estate always love to say that real estate is local, and that is always 1,000% true. It’s also very situational … listening to what your clients tell you about what their circumstances are, what their motivations are, what they need, when they need to accomplish it, and come up with a plan and a strategy around that.”

Nicole Beauchamp, Real Estate Agent, Engel & Völkers

Real Estate Marketing & Advertising Quotes

85. “Without interest, you’re plain white toast. Boring. Uninteresting. Seen it. Heard it. Moving on.”

Jessica Swesey, Partner and Chief Copywriter, 1000watt

86. “Learn how to leverage technology, because that’s going to put you into this next generation of how business is being done.”

― Chad Nash, Ph.D., Real Estate Agent, Philanthropist.

87. “Your brand is a promise. It tells clients what the experience of working with you will be like.”

Kofi Nartey, Founder of GLOBL RED

88. “On average, five times as many people read the headline as read the body copy. When you have written your headline, you have spent 80 cents out of your dollar.”

David Ogilvy

89. “Wealth exists in the gap between ideas and their implementation.”

Brett Jennings, Founder of Real Estate Experts

Over to You

Have a great real estate quote that you think needs to be on your list? Let us know in the comments.

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