All across the country, top producing agents and teams are starting to get back to basics.
The laser like focus on digital marketing, whether through Facebook ads, SEO, or display ads, has been slowly giving way to something more central to a Realtor’s bottom line:
That means relationship marketing– the systematic cultivation and nurturing of relationships to grow your business– is having something of a moment.
One of the earliest adopters of this strategy in the real estate tech space is Contactually CEO Zvi Band.
[Read more…] about Why Relationship Marketing Should be Your Primary Lead Gen Strategy in 2019: w/ Contactually Founder Zvi Band