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IXACT Contact Review: Pricing, Features, Pros & Cons

If you’re looking for a CRM and IDX website package or just want to stay in the loop, grab a cup of coffee and let’s kick the tires a bit to see if IXACT Contact is the product solution you need.

May 14, 2024
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IXACT Contact is a real estate CRM designed to streamline client management, automate tasks, and enhance productivity. No more juggling multiple tools and drowning in paperwork since IXACT Contact brings everything under one roof, making your life as a real estate pro smoother than ever. It’s like having a personal assistant, organizer, and motivator all rolled into one handy platform. I’ll explore IXACT Contact reviews from users along with my breakdown of its top features, usability, customer support, and bang for your buck.

IXACT Contact
Pros
  • Free trial available
  • Mobile-friendly IDX agent websites
  • Great for individual or large real estate teams
  • Personalized marketing campaigns
Cons
  • Limited customizability of the platform
  • No document management capabilities
  • Unable to segment contacts
  • Added fee for texting capabilities
The Close Score
4.5
Pricing:
5.0
General features:
4.3
Additional features:
4.3
East of use:
4.1
Support:
3.3
Customer rating and popularity:
4.2
/ 5
Visit IXACT Contact

My Verdict on IXACT Contact & Why You Should Trust It 

As a seasoned writer specializing in real estate technology, I’ve dedicated significant time to researching and evaluating various CRM solutions thoroughly. This scrutiny includes immersing myself in IXACT Contact’s features, functionality, and user experience to provide unbiased IXACT Contact reviews. After meticulous analysis and testing, I can confidently affirm that the IXACT CRM simplifies client organization, automates routine tasks, and amplifies efficiency for real estate professionals.

IXACT Contact dashboard on mobile desktop and tablet.
Dashboard interface (Source: IXACT Contact)

IXACT Contact impresses with its user-friendly interface, comprehensive feature set, and robust customer support. The platform’s ability to centralize essential tools, such as contact management, email marketing, and task automation, offers tangible benefits for agents looking to streamline their workflow and focus more on closing deals. 

Its customizable drip campaigns and personalized marketing capabilities enhance client engagement and conversion rates. Although IXACT Contact may present some challenges, such as an initial learning curve during setup and limited customizability, its numerous strengths overshadow these drawbacks.

IXACT Contact Alternatives

While IXACT Contact offers a comprehensive suite of features, factors such as pricing, integration options, customization capabilities, and scalability may influence the decision to explore other CRM options. By considering alternatives, agents can ensure that they find the CRM solution that best fits their unique business needs and goals.

Products
Why It’s a Great Alternative
Learn More
Ready to Purchase?
realvolve logo.Includes text message capabilities for no additional fee Realvolve Review
Visit Realvolve
pipedrive logo.Has document management capabilitiesPipedrive Review
Visit Pipedrive
wiseagent logoHas the ability to segment audiences for more streamlined marketingWise Agent Review
Visit Wise Agent
Products
Why It’s a Great Alternative
Learn More
Ready to Purchase?
realvolve logo.Includes text message capabilities for no additional fee Realvolve Review
Visit Realvolve
pipedrive logo.Has document management capabilitiesPipedrive Review
Visit Pipedrive
wiseagent logoHas the ability to segment audiences for more streamlined marketingWise Agent Review
Visit Wise Agent

Key Features of IXACT Contact

IXACT Contact integrates a robust CRM with powerful email marketing capabilities. From personalized email marketing campaigns to lead-generating real estate websites, IXACT Contact equips agents with the tools they need to succeed. Let’s delve into some of the key features that make IXACT Contact a top choice for real estate professionals:

Automated Content Curation

The automated content curation feature revolutionizes content management for real estate professionals. It offers a seamless solution for staying informed and effortlessly engaging with clients. This add-on tool utilizes advanced algorithms to scour the web for relevant articles, market insights, and lifestyle content, delivering a curated selection directly to agents’ fingertips. By automating the content discovery process, agents can save valuable time while ensuring they always have valuable information to share with their audience.

Mobile phone showcasing agent contact information and marketing article
Social media article example (Source: IXACT Contact)

Automated Email Marketing

The automated email marketing feature transforms the way agents communicate with their contacts. It empowers real estate professionals to deliver personalized and timely messages with ease. With a comprehensive library of professionally designed templates and drip campaign sequences, agents can create compelling emails that resonate with their audience and drive action. 

Agents will benefit from automated newsletters created and sent on their behalf by the IXACT Contact team. These newsletters feature original content covering the latest real estate news and topics, ensuring that agents effortlessly provide valuable insights to their contacts. By automating email outreach, agents can effectively maintain connections with their contacts and nurture leads, eliminating the need for manual follow-ups and saving valuable time.

Laptop with calendar showing when drop campaigns will be launched
Drip campaign calendar example (Source: IXACT Contact)

Lead Generating Website

The lead-generating websites empower agents to establish a strong online presence and attract leads. They offer a user-friendly platform for showcasing listings, services, and expertise. With customizable templates and drag-and-drop tools, agents can create a professional website that reflects their brand and captures the attention of potential clients. Built-in SEO optimization and lead capture forms ensure that agents’ websites rank high in search results and convert visitors into leads.

Agent real estate website on a monitor
IDX website (Source: IXACT Contact)

CRM Integrations 

The CRM integration feature streamlines workflow and centralizes data. It connects IXACT Contact with essential tools and platforms to enhance efficiency and productivity. Seamless integrations with social media platforms, lead generation websites, and marketing tools ensure that agents can access all the tools they need in one centralized location. Whether syncing contacts, updating listings, or automating tasks, the CRM integration feature enhances agents’ ability to serve clients and grow their businesses effectively.

Icons of available integration vendors
Integration partners (Source: IXACT Contact)

Direct Mail Marketing 

The direct mail marketing feature is a standout in the digital world and offers a personalized and tangible way for agents to connect with their audience. The IXACT Contact team will handle the mailer’s writing, design, printing, and mailing for you. These services reduce the need for agents to spend time and leverage data from predictive analytics companies to create their marketing content.

These mailers allow agents to cut through the digital noise and make a lasting impression on their audience. By combining the power of direct mail with the convenience of automation, the direct mail marketing feature helps agents drive engagement and effectively build relationships with their audience.

Sample newsletter with agent information and sample content with images
Direct mail newsletter (Source: IXACT Contact)

IXACT Contact Pricing

IXACT Contact offers a simple pricing structure that allows agents and teams to choose between monthly or annual payment options. This transparent approach allows users to select the plan that fits their needs and budget without hidden fees or surprises. However, it’s important to note that while the base pricing covers essential features, some of the platform’s more impactful functionalities, like websites and social streams, may require add-on costs.

Plan
Agents Team Version
Monthly Pricing (Billed Monthly)$55/month$55/month for team leader
$34/month for an additional team member
CRM Tools
Email Marketing
Newsletter
Agent Website
Mobile Application
Website Add-onsStarting at $25/monthStarting at $25/month
Social Stream Add-on$20/month$20/month
Mass Email PurchasesStarting at $10/monthStarting at $10/month
Text Marketing Starting at $5/monthStarting at $5/month
Recruiting Tools$99/month$99/month

Methodology 

At The Close, our dedicated team of data analysts, writers, and editors conducts thorough reviews of each platform, meticulously evaluating various real estate CRMs. Through this rigorous process, we developed a weighted scoring system to assess each CRM comprehensively. Our goal is to provide real estate professionals with a trusted resource to navigate the industry’s complex landscape of solutions and technologies. 

We are committed to furnishing insights that empower agents and brokers to make informed decisions, optimize their workflows, and, ultimately, elevate their productivity and success in the competitive real estate market.

We based our IXACT Contact reviews on the following criteria:

  • Advanced CRM Features 25%
    • This category encompasses more sophisticated functionalities like team management, document management, mobile applications, marketing tools, social media integrations, and available reporting and analytics. 
  • Value for Money 20%
    • We meticulously examined each CRM’s pricing structures, subscription plans, and availability of free trials and bulk discounts.
  • General CRM Features 20%
    • The team considered basic features such as contact management, text and email capabilities, task management, task reminders and notifications, lead management, pipeline or dashboard customizability, audience segmentation, transaction management, and integrations.
    • Ease of Use 10%
    • I assessed the user interface, level of customization, and ease of operation and setup for each CRM.
  • Customer Rating 10%
    • We evaluated the reputation of each real estate CRM software by considering feedback from verified users.
  • Expert Score 10%
    • At The Close, we meticulously review each top real estate CRM, assessing standout features, additional considerations, and the value proposition from the perspective of real estate experts.
  • Help & Support 5%
    • If real estate agents require additional assistance, access to customer services such as live chat, phone support, and email assistance is essential. 

Read more about our methodology here.

FAQs

When considering a CRM for real estate, it’s essential to look for features that streamline your workflow and enhance productivity. Key features to prioritize include contact management, lead tracking, task automation, email marketing, and customizable drip campaigns. Additionally, integration with other real estate tools and platforms, such as MLS listings and transaction management systems, can significantly improve efficiency and data management.

A CRM can be a game-changer for real estate agents in improving client relationships and lead generation. A CRM enables agents to provide personalized and timely interactions by centralizing client information and communication history. Automated follow-ups and nurture campaigns help maintain engagement with leads and past clients, increasing the likelihood of conversion and referral business. Furthermore, analytics and reporting features provide insights into lead behavior and campaign performance, allowing agents to optimize their strategies for better results.

When evaluating CRMs, it’s crucial to consider the level of technical support and training the provider offers. Look for a CRM vendor that provides comprehensive onboarding assistance, including training sessions, tutorials, and documentation. Responsive customer support channels, such as phone, email, and live chat, are essential for addressing technical issues or questions arising during use. Additionally, ongoing support and updates ensure that agents can make the most of the CRM’s features and stay up-to-date with industry best practices.

The Bottom Line: Is IXACT Contact Worth Your Money? 

IXACT Contact shines like a beacon of efficiency! With features like automated email marketing and beautiful lead-generating websites, it’s like having your personal assistant work tirelessly to streamline client management and boost lead conversions. Add in that the platform is quite affordable, and you have a winning combination that’s hard to beat. 

While IXACT Contact boasts numerous strengths, a few users have pointed out its customization options and initial learning curve limitations. Nonetheless, IXACT Contact presents a compelling suite of features tailored to assist real estate professionals in succeeding, positioning it as a robust option for agents seeking to elevate their business operations.

Visit IXACT Contact
thumbnail Aloun Khountham

Aloun Khountham is a freelance real estate contributor to The Close and Fit Small Business. She brings a spark of innovation and a wealth of experience from the heart of New York City's real estate scene. With over five years as an operations executive at a growing brokerage, Aloun has been at the forefront of revolutionizing real estate operations. Her efforts were pivotal in integrating state-of-the-art technology and refining operational procedures. Beyond her executive role, Aloun was licensed as a real estate agent. She used her knowledge to empower her team from lead generation to deal closures, showcasing her comprehensive understanding of the industry's challenges and opportunities.

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