iNCOM is a great real estate lead generation website builder. It’s perfect for helping newbies and seasoned pros get their websites up and running quickly. After checking out some iNCOM real estate reviews, I was impressed with its affordability. It comes with SEO tools to boost visibility for custom real estate websites and landing pages. Let’s dig deeper and explore the pros, cons, and features to help you decide if iNCOM is the right tool for your real estate business.
My Verdict on iNCOM & Why You Should Trust It
As someone who researches real estate for a living, I’ve checked out various real estate website builders. After looking at iNCOM, I realized it has the best value and excels as a lead-generation website platform. My team and I have conducted extensive research on iNCOM real estate to provide you with an unbiased opinion of its services. By highlighting the pros and cons, I want you to be empowered to make a decision that best supports your business needs, so let’s look more closely at this powerful tool.
iNCOM has all the features you need without the hefty price tag of other real estate lead generation companies. If you’re just starting as a real estate agent, this is a fantastic choice to get your business off the ground quickly. iNCOM offers a custom website and real estate landing pages to help you attract and engage potential leads. You’ll also have access to analytics to understand your website visitors’ behavior better.
Additionally, the platform provides training and support to help you make the most of its features and succeed in the real estate industry. However, while iNCOM includes website analytics, the customer relationship manager (CRM) may need more in-depth reporting features to understand sales pipelines and performance.
iNCOM Alternatives
Are you uncertain if iNCOM is the right solution for your real estate business? I’ve compiled a list of my favorite alternatives.
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What Current Users Think of iNCOM
In my evaluation, I also looked at iNCOM real estate reviews, both the good and the bad. iNCOM has a solid rating of 4.8 out of 5, with over 200 reviews on Google Reviews. Here are a couple of awesome five-star iNCOM real estate reviews from satisfied clients on Google Reviews:
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“I’ve been with InCom for over 7 years now and the website designs are amazing! They are always adding new features like Pre-construction, Sold Prices and now they have a new APP I downloaded it and take my business on the road with me. They also have very fair pricing and fantastic support/marketing teams… Keep up the good work!”
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“The team at InCom have built a beautiful website for me and are working with me to take my business to the next level. I am extremely happy with the quality of their services and products.”
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“Incom Real Estate has created an excellent website. There are many functions available like Landing pages, PPC leads and even a CRM system. For overall value, Incom is the best choice.”
Customer reviews are always based on personal opinions, and iNCOM has a few that didn’t have a great experience with the software. Here are a couple of iNCOM real estate reviews from unhappy clients:
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“I have spent 100s of dollars with these guys only to get really bad and very expensive leads. There is no dedicated account manager to deal with, they just treated me like I am just a number. Very bad experience and I have stopped my campaigns with them.
*UPDATE* Just wanted to add that I have received a call from one of the managers and another call from the founder himself and they were both keen to fix my bad experience which shows that they care, so for that I thank them!”
⭐⭐
“Customer Service is not responsive. I am been calling in asking for support, goes to voicemail. I have also been asked to e-mail certain departments. I’ve done that a few times, and no response. (1-month wait time)”
Key Features of iNCOM
iNCOM has all the features you need in one place, so you don’t have to juggle multiple platforms. You can do everything from website hosting and design to CRM and listing syndication without switching between different tools. That’s a huge time saver. With iNCOM, your website comes with back-office functions, making team expansion easier. Plus, it integrates with various channels like social media, paid marketing, and listing syndication to drive traffic and generate more leads.
Integrated CRM
iNCOM has a built-in CRM to help you manage your contacts hassle free. Once logged in, you can easily import, export, and store contacts individually or in bulk. Plus, visitors who sign up and become leads are automatically saved to your CRM database. Using iNCOM CRM, sending out email campaigns, newsletters, and postcards to your chosen contacts is done in a few simple clicks. And, with Google Analytics, you’ll gain valuable insights into who’s engaging with your emails and clicking on your links.
Listing Syndication
Getting your listings on iNCOM’s real estate websites is a breeze. Their IDX listing syndication drives more traffic to your website and landing pages, making it easy for clients to access thousands of properties from the multiple listing service (MLS) directly through your site. Your listings are automatically uploaded and updated, so you won’t have to do much manual work once your web pages are set up.
Automated Reporting & Analytics
Monitoring reporting and analytics is crucial in real estate sales. These data points give you insights into website performance, buyer behavior, and marketing effectiveness. By examining metrics like web traffic, user engagement, and lead conversion rates, you can see what’s working and make necessary changes to your marketing strategies.
Virtual Tour Capabilities
On iNCOM, you can jazz up your listings with autogenerated virtual tours. These tours give your clients a new way to check out homes beyond just regular photos. Plus, easily share these virtual tours on social media like Instagram, Facebook, and LinkedIn. This feature is available on both the Agent and Office subscription plans.
Customizable Content
Personalize your iNCOM website content with as many web pages as you’d like. It’s great because the more web pages you have with original content, the better your search engine optimization will be. You can also customize lead capture forms to gather specific info you want from your website visitors. For instance, ask for move-in dates or home preferences in the lead forms to better understand your client’s needs, and this info will go straight into your CRM.
Interactive Web & Social Media Tools
Tailored customizations will really boost your marketing game and help you reach a bigger audience. Mobile websites give users on smartphones or tablets a smooth experience, so everyone gets the same easy-to-use interface as they would on a computer. Potential clients can quickly check out these sites from anywhere, not just at home or the office. Adding these tools to your business connects you with more potential clients on different platforms, ultimately leading to more sales.
iNCOM Pricing
iNCOM offers different products at separate prices instead of one all-inclusive solution. All the packages include the CRM, a website with various design themes and customization options, tools for generating real estate leads, and SEO tools to boost your iNCOM website traffic. Each plan also comes with ongoing support from the iNCOM team, including monthly training seminars, on-demand training videos, news alerts, and phone and email support.
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| TV Display & Website Back-end Office | ||
| Agent Material Subscription |
iNCOM Add-ons
In addition to the two iNCOM plans listed above, real estate professionals can also purchase add-ons to enhance their marketing and communication efforts:
- Unbranded Condos Website: $59.90 + $249.95 setup fee
- PPC Lead Generation: Starting at $125 + $150 setup fee
- Google Adwords: Starting at $125 + $150 setup fee
- Facebook Ads: Starting at $125 + $150 setup fee
- ReCall Marketing: Starting at $45 per month + $150 setup fee (if you have a website with iNCOM, but if you don’t have one, the setup fee will be $250)
- SEO Marketing: Call iNCOM for pricing
Methodology
Here at The Close, we are a team of real estate agents, researchers, and writers who pride ourselves on providing accurate, thoughtful content that helps agents and brokers take their businesses to the next level. Part of our methodology is to put the readers first and provide information that empowers you to make the best decision for your business.
To create this iNCOM real estate review, we used the following criteria:
- Pricing: 3.5 out of 5
- There is a wide array of website services with varying costs for real estate professionals. We evaluated the costs of using one of these platforms versus what agents get for the money.
- General Features: 3.7 out of 5
- I evaluated iNCOM’s main features, including bandwidth, storage capabilities, reporting and analytics, white label capabilities, and mobile apps.
- Advanced Features: 5 out of 5
- I also considered any advanced features offered, including IDX integration, landing pages and lead capture capabilities, social media and pay-per-click (PPC) options, CRM integrations, real estate-specific templates, customization options, and any additional marketing and lead gen features.
- Customer Support: 1.5 out of 5
- Customer support for your real estate website is crucial, especially if you’re paying the company to run it. So, I looked at how the company’s support works, how many hours they’re available, and how they offer support, whether by phone, email, or live chat.
- Ease of Use: 5 out of 5
- I looked at the technical skills required to get your real estate website up and running and whether any technical skills are needed to maintain it once it’s live.
- Customer Feedback: 3.7 out of 5
- I read many iNCOM real estate reviews and compared their experience with my own. I take that additional feedback into account when assessing any software.
- Expert Score: 5 out of 5
- This metric provides information from our analysis regarding standout features, value for money, and ease of use.
The Bottom Line: Is iNCOM Worth Your Money?
I checked out all the platform features and read some iNCOM real estate reviews, and I love its features and easy-to-use applications. It’s like an all-in-one solution for getting a website up and running and getting leads. Whether flying solo or part of a big team, scale your iNCOM website to fit your business needs. The platform makes it easy to attract potential clients with social media tools and customizable content. And the mobile-friendly design lets users check out content or search for listings on the go. It’s no wonder our experts think this provider is a top choice.
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