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12 Strategies to Get More Buyer Leads in Real Estate

Generating buyer leads is what sets successful agents apart. If you want to climb the real estate ladder, especially early in your career, you’ve got to deploy tactics that will create a steady stream of house-hunting clients.

Trevor James
Trevor James
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11 Proven Strategies to Get More Real Estate Seller Leads

You need seller leads to become a top producer, but finding and converting them is hard work. Here are some techniques that can make a real difference in your client pipeline.

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Market Leader Review: Pricing, Features, Pros & Cons

There’s no shortage of companies offering paid real estate leads. Many promise qualified leads and big opportunities but may not provide adequate tools to effectively deliver on that promise. Market Leader claims to be the answer to that problem. But is it?

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Real Estate Facebook Ads: 8 Best Practices & Examples for Agents

This in-depth guide can help you create Facebook ads that will generate leads for a reasonable price. Use our step-by-step instructions to set up your first ad campaign and figure out when it’s time to hire a pro. We’ll talk about what it costs and show you real-world examples of Facebook ads that work.

Generate Buyer Leads

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April 2, 2025

26 Open House Ideas That Will Actually Get You Leads

Need open house ideas that actually work? Explore these unique and actionable ideas to boost attendance and convert visitors into clients.

March 7, 2025

43 Underrated Real Estate Lead Generation Ideas for 2025

The key to lead gen success is finding the right mix of strategies that work for your personality, budget, and skills. Check out our comprehensive list of the best real estate lead generation ideas for 2023.

February 25, 2025

How to Write Creative Real Estate Listing Descriptions (+ Examples)

In this step-by-step guide, we'll tackle the five crucial elements of a killer listing description, how to create them yourself, and examples of agents who have mastered this task.

January 13, 2025

How to Get Clients in Real Estate: Our Top 11 Tips for 2025

Take advantage of our 40+ years of real estate sales and coaching experience and learn the proven strategies we used to generate enough clients to build sustainable careers. The best part? You only need to be a little better than the competition to make these work. 

Generate Listings

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March 11, 2025

10 Best FSBO Scripts To Get More Listings in 2025

Winning over sellers who want to go it alone is easier than you'd think with this collection of tried-and-true FSBO scripts.

March 6, 2025

How To Get Real Estate Listings in Any Market on a Budget

If you want to build a sustainable career, you need to learn how to get listings. Our tips (some of which are 100% free!) will help you target homeowners and convince them you can get them the best price in the shortest amount of time with the least amount of stress. 

January 6, 2025

The Top 9 Real Estate Lead Generation Companies for 2025

These vendors can create a shortcut to the closing table by generating leads. We evaluate pricing, features, lead quality and more, Plus, you'll get access to our deep-dive reviews to learn more about each one. 

September 4, 2024

12 Real Estate Flyer Examples & Templates to Boost Your GCI

Flyers play an active (and visible) role in most top producers’ marketing strategies. Let us help you build your vault of well-designed, easily editable templates for events, listings, recruiting clients, and more. 

Lead Gen Companies

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March 12, 2025

The 8 Best Places to Buy Real Estate Leads in 2025

Looking to find out how to buy real estate leads? Our in-depth guide will get you started with everything you need to know.

March 12, 2025

12 Best Real Estate Apps for Agents in 2025

With so many apps on the market today, figuring out which ones deserve space on your phone or iPad isn’t easy. That’s why we put together this list of the most innovative mobile tools that are helping Realtors stay organized, market their brands, and close more deals.

January 6, 2025

Top 8 Sources for Pay at Closing Real Estate Leads in 2025

Looking to shift your lead generation strategy to account for all the folks choosing to hold off on listing their homes until interest rates cool or the market shifts? Using a service that offers pay-at-closing leads is a great way to adjust and offset costs. Here are a few options to consider.

September 4, 2024

Mojo Dialer Review: Pricing, Features, Pros & Cons

Auto-dialers have the power to triple the output of a real estate agent’s cold-calling outreach and get them in front of leads before the rest of the pack. But is Mojo right for you?

Paid Advertising

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February 26, 2025

The Ultimate Real Estate Marketing Plan: Template & How to Create

To help you crush your marketing goals in 2023 and beyond, we worked with top-producing broker and coach Sean Moudry to put together a plan template that can serve you for your entire career.

July 11, 2024

The 24 Best Real Estate Social Media Templates

If you're looking for high-quality real estate social media templates, we've curated some of the best options for you. We also included a list of trusted sources that create them exclusively for our industry.

July 5, 2024

44 Clever Examples of Real Estate Ads (+ Why They Work)

Ads should do more than just make your phone ring. If you put in the time and effort to really connect with your local community, your ads can actually market you as the go-to real estate expert in your farm area.

April 1, 2024

Real Estate Landing Pages: 5 Stunning Examples & Tips

Wishing your website could do a better job capturing leads? The perfect landing page captures short attention spans and takes advantage of that tiny window available to convert a visitor into a lead. Here's how to get it done.

April 8, 2025

The Best 6 Real Estate AI Tools for 2025

Tools powered by artificial intelligence (AI) continue to become more popular in the real estate industry, and it’s easy to see why!

April 4, 2025

The Best 6 Real Estate AI Tools for 2025

More and more software companies are integrating AI into their services, making the lives of real estate agents all over the world easier and more efficient. When agents aren’t bogged down by all the mundane tasks of running a business, they can focus on building relationships with potential clients.

March 13, 2025

30 Real Estate Social Media Content Ideas for 2025

Boost your online game with 31 creative real estate social media post ideas, real-world examples, and free templates. Crush it on any platform!

February 25, 2025

18 Clever Real Estate Marketing Ideas

Looking for more marketing ideas to grow your business? We've gathered our best tips as well as links to our deep-dive strategy articles, buyer’s guides, and scripts so you can start transforming your business today. 

Website Builders

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March 13, 2025

6 Best Real Estate Website Builders of 2025

Find the best real estate website builder to showcase listings, attract buyers, and grow your business with powerful marketing tools.

September 18, 2024

The Ultimate Real Estate SEO Guide: 10 Steps to Better Ranking

While getting your content to rank on search engines is harder than it used to be, you can easily outrank your competition by investing some time and effort and using basic SEO strategies. Here's how! 

September 4, 2024

How to Build a Real Estate IDX Website in an Afternoon

Even with limited tech skills, you can learn to build a website with IDX listings, lead capture, map search, and more in an afternoon—without calling tech support.

August 15, 2024

Real Geeks Review: Pricing, Features, Pros & Cons

With Real Geeks, you can take advantage of some powerful tools, but is the benefit worth the price tag? In this review, we dive into the features, pricing, and how it can help you grow your business, to help you decide if Real Geeks is right for you.

LionDesk CRM Review: Pricing, Features, Pros & Cons

LionDesk is a powerful and affordable real estate CRM that offers a suite of high-end features—which is why we rated it as our number one pick among CRMs in 2022.

November 7, 2024

Review: Is Zillow Premier Agent Worth the Cost?

Have you been wondering what your ROI would be from the Zillow Premier Agent program? We dig in to figure out if it's worth your time, money, and effort.

July 22, 2024

Real Estate Lead Conversion Guide: 8 Steps to Close More Deals

Learn the basics of lead conversion and strategies that are tailored for different types of leads. Finally, we'll wrap up our comprehensive guide with some tips to scale your business.

April 26, 2024

The LPMAMA Script for Real Estate & How to Use It

The LPMAMA framework builds trust and rapport, educates buyers, and shows off your expertise—quickly and efficiently. 

April 23, 2024

zBuyer Real Estate Review: Pricing, Features, Pros & Cons

Lead generation is one of the biggest and most important parts of being a real estate agent.

April 17, 2024

Is Zillow Flex Worth the 35% Referral Fee?

Having access to Zillow-generated leads at no upfront cost sounds great, right? In our examination of Zillow Flex, we explore its pros and cons and see if paying Zillow up to 40% of your commission is worth the leads.

September 22, 2023