Coffee and Contracts (C&C) has grown to be a dominant player in the real estate social media marketing space, promising agents more than just pretty Instagram templates. Like Agent Crate and Lab Coat Agents Marketing Center, it claims to be a one-stop shop for all your marketing needs. So is it? That depends on whether you believe the hype from the Coffee and Contracts reviews raving about their platform.

To help you decide if Coffee and Contracts is right for you, In this article, I took a deep dive into the pricing, professional design, quality of its prewritten content, and additional features for 2024 to see how it stacks up against the competition. So grab your coffee and saddle up for this Coffee and Contracts review.

Coffee & Contracts
Pros
  • Trendy design & well-written copy
  • Templates & scripts for engagement
  • Monthly content calendar
  • Useful & stylish print templates
Cons
  • No automated posting
  • No in-app template editor
  • No print-on-demand options
  • No analytics reporting
The Close Score
4.7
Pricing:
3.0
Features:
4.0
Ease of Use:
5.0
Support:
4.0
out
of
5

My Verdict on Coffee & Contracts & Why You Should Trust It 

As a licensed agent, I’ve used a lot of tools to market my real estate business. Some have been amazing, while others have fallen flat. But Coffee and Contracts delivers on many of its promises to agents. I spent several hours testing the templates, perusing the content vault, and creating content with their marketing content planner. It’s not quite the one-stop-shop it claims to be, but the effectiveness of the products it offers makes it an invaluable tool for agents ready to take their marketing efforts to the next level.

Several agents raved about the Coffee and Contracts reviews, but for many agents, it might lack some important features. Automation is a big deal for busy agents who prefer to batch content. And the ability to post directly from inside the platform makes keeping your posts fresh while on the go rather difficult. While these two features are glaring shortcomings, the content Coffee & Contracts offers is stellar and probably its best selling point. Where C&C lacks, it’s doubled down on the things that matter–creating content that delivers engagement, followers, and ultimately fresh leads for your business.

The robust dashboard offers strategy and content that delivers.
The robust dashboard offers strategy and content that delivers (Source: Coffee & Contracts)

Coffee & Contracts Alternatives

Though many agents love the platform, per the stellar Coffee and Contracts reviews, it may not be the perfect tool for every agent. I rounded up a few alternatives you might explore to find the right tool to fit your business.

PlatformWhy It’s a Great AlternativeLearn MoreReady to Purchase?
Agent Crate logoSocial media templates and auto-posting at a more affordable price point. Great option for on-the-go posting from the app.Review article linkVisit Agent Crate
LCA marketing logo
More robust marketing platform with third-party integrations–great for teams and small brokerages. Great alternative for teams.Review article linkVisit LCA Marketing Center
social media marketing tool Canva logoDIY design platform with print features as well as social media templates. Great option to keep control of your overall marketing aesthetic.Review article linkVisit Canva
VistaCreate logoDIY design platform with additional print features, social media templates, and website design. Great for syncing print marketing with digital.No review yetVisit VistaCreate by VistaPrint
PlatformWhy It’s a Great AlternativeLearn MoreReady to Purchase?
Agent Crate logoSocial media templates and auto-posting at a more affordable price point. Great option for on-the-go posting from the app.Review article linkVisit Agent Crate
LCA marketing logo
More robust marketing platform with third-party integrations–great for teams and small brokerages. Great alternative for teams.Review article linkVisit LCA Marketing Center
social media marketing tool Canva logoDIY design platform with print features as well as social media templates. Great option to keep control of your overall marketing aesthetic.Review article linkVisit Canva
VistaCreate logoDIY design platform with additional print features, social media templates, and website design. Great for syncing print marketing with digital.No review yetVisit VistaCreate by VistaPrint

Key Features of Coffee & Contracts

Here are the many features I believe make Coffee and Contracts an outstanding real estate marketing tool for agents ready to invest in their online presence and dominate their local real estate market.

Design & Copy Quality

The number one thing that separates Coffee and Contracts from other social media marketing platforms is the quality of its professional graphic design and copy. The designers working to create the aesthetics of the templates, whether it’s for social media, email marketing newsletters, or print media, are beyond gorg and on point. But somehow also seems timeless and classic. 

These templates are elegant in their simplicity, giving agents a beautiful canvas to customize to their own specifications. The copy for each template is crafted with professional cleverness, with a touch of wry humor—incredibly smart content that catches the eye of even the most ardent scroller.

Screenshot of the Coffee & Contracts dashboard with the favorites tab clicked and several templates showing.
Premium quality graphic design and copy to encourage engagement (Source: Coffee & Contracts)

Social Media Post, Stories & Reels Templates + Scripts

Coffee and Contracts templates for Instagram are head and shoulders above the competition. While Lab Coat Agents Marketing Center might have the same high-quality design, it doesn’t have the copy and scripts. Coffee and Contracts may lack some cool features LCA Marketing Center offers, but the investment in talented copywriters makes up for it in spades. Not to mention, the Broke Agent post templates allow you to customize some of the best social media posts if you’re looking for engagement.

What I really love about Coffee and Contracts’ social media templates is that they’re not only beautiful to look at but actually encourage your followers to engage with them. For example, Coffee and Contracts’ multipart story sets are fully written and designed to get your followers to swipe right to read the whole series. If you’re looking for some of the freshest real estate marketing ideas, C&C delivers with a bang.

Screenshot of three engagement carousel covers: this or that, five sold Fridays, and here's what's inside my car.
Multi-part story carousels to increase engagement (Source: Coffee & Contracts)

These professionally designed templates also include helpful cues for where to put poll stickers or emojis and caption suggestions written to increase engagement. Unlike its competitors, Coffee and Contracts also offer animated templates, which, again, are designed to help you stand out and increase engagement with your followers. 

While this alone would be enough to recommend Coffee and Contacts to anyone struggling with social media, it also offers something even more useful: scripts for Reels videos. Even better, Coffee and Contracts gives you explicit instructions on how to actually record your Reels and how and when to post them to get maximum engagement.

Monthly Content Calendar

Just getting a bunch of templates isn’t very helpful if you don’t know what to post every week. Coffee and Contracts’ content calendar tells you exactly what to post, what social network, and when. The only element it could improve here is adding auto-posting capabilities.

Screenshot of the dashboard of Coffee & Contracts with the content calendar clicked and several post templates for the current month displayed.
A monthly calendar with daily post templates (Source: Coffee & Contracts)

Print Marketing Materials Templates

Coffee and Contracts’ print marketing templates look great and cover more actual uses than its competitors. While most platforms only offer the basics like “just listed” and ”just sold” postcards and flyer templates, Coffee and Contracts offers full comparative market analyses, seller updates, final walk-through checklists, and more.

Three examples of printables, including living like a local, transaction timeline, and a guide to home improvements.
A small sample of printable materials (Source: Coffee & Contracts)

Prewritten Email Newsletters & Lead Magnets

Coffee and Contracts also provides prewritten templates for email newsletters, including checklists, local event calendars, open-house guides, and even a preferred vendor packet. These templates are just as stunning as the social media templates, with their elegant design and well-written copy.

Screenshot of several email newsletter templates from the Coffee & Contracts dashboard.
Customizable email newsletter templates (Source: Coffee & Contracts)

Memes From The Broke Agent

If you want to post memes to grow your account, Coffee and Contracts offers customizable memes from The Broke Agent. No other platform offers meme templates, especially not funny meme templates like those from The Broke Agent. If anyone can stir engagement, increase your followers, and keep your tribe tuned in, it’s The Broke Agent, who currently boasts more than 500,000 followers on Instagram and nearly 60,000 followers on his real estate media account, BAM. This alone is worth the extra charge in the monthly fee if you’re trying to build engagement on your accounts.

Screenshot of several Broke Agent funny real estate meme templates from the Coffee & Contracts dashboard.
Funny and fully customizable meme templates created by The Broke Agent (Source: Coffee & Contracts)

Branding Templates

Coffee and Contracts also offers templates to help build your personal brand. It has templates for logos, seasonal Facebook covers, email signatures, and even covers for Instagram highlights. It even includes some suggestions on how to create your branding photos for marketing purposes. This is where Coffee and Contracts shines–by providing more than just posts but teaching you how to build a brand that stands out.

Screenshot of Q3 pose ideas from the branding photos guide with a list of different poses and a few pictures of what some look like.
Get tons of ideas on marketing photography poses (Source: Coffee & Contracts)

Realtor Training & Private Facebook Group

Coffee and Contracts has doubled down on training agents to crush it on social media. It employs three full-time coaches on its team available for members-only training each month. It also offers on-demand training for making videos, creating Instagram Stories, increasing likes and comments, and more. It also has a members-only Facebook group with almost 5,000 agents where you can swap tips and strategies. 

Coffee & Contracts Pricing

Real estate pros who’ve done their homework will notice that Coffee & Contracts’ price is a bit higher than Agent Crate and pretty close to LCA Marketing Center. And you may ask yourself, “Why is C&C so much more expensive?” I mean, Canva is only $10 per month, by comparison. Why would anyone pay that much for C&C? 

In my opinion, the price is justified with the high-quality content and stunning professional graphics. Plus, C&C offers something no one else does—The Broke Agent memes. Those hilarious posts get so much attention on social media that they’re worth their weight in gold to any agents who have used them. And they’re customizable! That’s an amazing feature you won’t get anywhere else. 

Here’s how the rest of the pricing breakdown works for Coffee & Contracts.

PlanPricingWhat’s Included
Agent (billed monthly)$54/monthEngaging templates, monthly content calendar, Facebook group
Agent (billed annually)$45/monthEngaging templates, monthly content calendar, Facebook group
TeamCallAll features + multi-usage license
BrokerageCallAll features + multi-usage license & custom dashboard & templates

Methodology 

At The Close, we take tech reviews seriously, and we’re dedicated to providing agents with the most accurate and comprehensive reviews of marketing platforms and technologies. As a team of licensed real estate agents, data analysts, and content creators, we understand the unique challenges and needs of the real estate industry.

In this Coffee and Contracts review, we employed a rigorous methodology to ensure a fair and thorough assessment. Our team spent countless hours researching, testing, and evaluating the platform’s features, usability, and overall effectiveness. We developed a comprehensive scoring system that takes into account the specific requirements of real estate agents, allowing us to compare Coffee and Contracts objectively against its competitors.

Based on our rubric, here is an explanation of the individual scores in this Coffee and Contracts review:

  • Pricing: 3 out of 5
    • We looked at the cost per month for Coffee and Contracts against the value offered versus its competitors. Coffee & Contracts charges more than Agent Crate, but the quality of the content is higher with Coffee and Contracts. 
  • Features: 3 out of 5
    • Coffee and Contracts doesn’t offer as many features, like reporting and analytics, automations, or an app experience like some of the other competitors do. You also can’t post directly to social media from inside the platform. But the features it does offer blast the competition.
  • User Interface: 5 out of 5
    • Coffee and Contracts is exceedingly easy to use and requires little to no technical knowledge. All the templates are 100% customizable inside Canva.
  • Support: 2 out of 5
    • Coffee and Contracts is a small business and, as such, only offers an email ticketing system for customer support. 

If you would like to read more about The Close methodology, you can check it out on our Methodology page here. 

FAQs





The Bottom Line: Is Coffee & Contracts Worth Your Money? 

It doesn’t have some of the fancy-pants features of the more robust platforms, but what it does offer is on point. I love the aesthetic of the designs–they’re sleek, elegant, and stunning. But, the copy is where the real bang for your buck is. Some of its competitors have sleek designs and even offer more features than Coffee and Contracts. But C&C spends time each month crafting copy and relevant content that grabs your audience’s attention. In other words, it’s not just pretty–it’s also a smart, highly engaging tool that gets your brand in front of more eyeballs to boost your business.

One thing I think would elevate Coffee and Contracts is some social media automation. The ability to automate your posts gets Coffee and Contracts closer to that one-stop-shop idea it boasts. I would love to see C&C add the ability to post on the go from an app. It’s hard to post while you’re out and about, showing homes and working with clients without that feature. So, for now, you’ll have to focus on customizing your content from your desktop. But, I believe these features are not enough reason not to use this platform. It offers a wealth of effective and time-saving content for agents to build their real estate empires.

Bringing It All Together

Do you use Coffee and Contracts? What do you think of the platform? What else would make it better? Let us know in the comments!