Kaylee V. Sanchez

Digital marketing has become a key part of running a real estate business, but many agents still have questions and concerns about advertising.

The Close’s Placester review reveals whether the site-building company can deliver the specialized, high-performing real estate websites it promises.

If you want to thrive in this challenging market, you have to adapt your property marketing plans. And the best way to stay agile right now is to incorporate data analytics into your short- and long-term strategies. Here’s how.

For newer listing agents who can’t brag about their past success, preparing for a listing appointment can be very stressful. That’s why we asked some of the most successful listing agents we know to tell us what they do to prepare for listing appointments.

We’ll show you why your listing may not be selling and how to solve the issue without cutting the price (& cutting into your commission).

The LPMAMA framework builds trust and rapport, educates buyers, and shows off your expertise—quickly and efficiently. 

You’ve probably asked, “What is IDX in real estate?” I know I have.

Seeing a virtual tour of a real estate listing always makes potential buyers’ eyes light up.

If you’re a realtor trying to get press coverage to build your brand, you’ll find that pitching journalists can be a real challenge.