Tech Reviews
The 7 Best CRM for Real Estate in 2025
Ask any top-performing real estate agent what their can’t-live-without tool is, and chances are they’ll say a great real estate CRM. But which is best?
Predictive Analytics in Real Estate: Best Practices & Software for Agents
Imagine predicting exactly who will sell their property in the next 12 months. It used to take a mind reader to get that kind of inside intel, but now you just need some big data and the right artificial intelligence company to interpret it. Here are a few worth checking out.
Review: Is Zillow Premier Agent Worth the Cost?
Have you been wondering what your ROI would be from the Zillow Premier Agent program? We dig in to figure out if it's worth your time, money, and effort.
Follow Up Boss Review: Pricing, Features, Pros & Cons
Is Follow Up Boss right for you? It's been my CRM of choice for my own real estate business since 2019. Find out why (and whether or not it has what you need to succeed).
Apps + Software
all in Apps + Software →The Best 6 Real Estate AI Tools for 2025
Tools powered by artificial intelligence (AI) continue to become more popular in the real estate industry, and it’s easy to see why!
The Best 6 Real Estate AI Tools for 2025
More and more software companies are integrating AI into their services, making the lives of real estate agents all over the world easier and more efficient. When agents aren’t bogged down by all the mundane tasks of running a business, they can focus on building relationships with potential clients.
15 Best Real Estate Software for Agents in 2025 (+ Pricing)
With so many real estate software programs, choosing the right tools takes work. To help you navigate these choices, I’ve compiled a list of the best real estate software across various categories.
The 6 Best Virtual Staging Software & Virtual Staging Guide in 2025
Dive into our pro tips and top picks of the best virtual staging software to transform listings, boost buyer interest, and sell faster.
Brokerage Tech
all in Brokerage Tech →12 Best Real Estate Apps for Agents in 2025
With so many apps on the market today, figuring out which ones deserve space on your phone or iPad isn’t easy. That’s why we put together this list of the most innovative mobile tools that are helping Realtors stay organized, market their brands, and close more deals.
The Ultimate Real Estate SEO Guide: 10 Steps to Better Ranking
While getting your content to rank on search engines is harder than it used to be, you can easily outrank your competition by investing some time and effort and using basic SEO strategies. Here's how!
The 7 Best Real Estate Transaction Management Software
Whether you're a solo agent, team leader, or broker owner, there's a tool here to help you keep your transactions in order. We'll help you choose the right platform for your business needs.
Agently Review: Pricing, Features, Pros & Cons
Agently is like your modern real estate coach equipped with an innovative toolkit to streamline operations and maximize agents’ productivity.
CRMs
all in CRMs →The 6 Best Free Real Estate CRMs for 2025
If you're not ready to pay for a CRM quite yet, we've picked the best free real estate CRM platforms to help you establish a consistent client communication plan.
LionDesk CRM Review: Pricing, Features, Pros & Cons
LionDesk is a powerful and affordable real estate CRM that offers a suite of high-end features—which is why we rated it as our number one pick among CRMs in 2022.
Top Producer Review: Pricing, Features, Pros & Cons
Top Producer promises a complete business management system to increase productivity, automatically generate and convert more leads, and simplify workflows to help scale your business. Let's dive in and see if it lives up to those lofty goals!
Wise Agent Review: Pricing, Features, Pros & Cons
Learn why Wise Agent is still one of the most popular, highest-value CRMs on the market in our in-depth review of its features, strengths and weaknesses.
Lead Gen Companies
all in Lead Gen Companies →The 8 Best Places to Buy Real Estate Leads in 2025
Looking to find out how to buy real estate leads? Our in-depth guide will get you started with everything you need to know.
How to Get Clients in Real Estate: Our Top 11 Tips for 2025
Take advantage of our 40+ years of real estate sales and coaching experience and learn the proven strategies we used to generate enough clients to build sustainable careers. The best part? You only need to be a little better than the competition to make these work.
Top 8 Sources for Pay at Closing Real Estate Leads in 2025
Looking to shift your lead generation strategy to account for all the folks choosing to hold off on listing their homes until interest rates cool or the market shifts? Using a service that offers pay-at-closing leads is a great way to adjust and offset costs. Here are a few options to consider.
Mojo Dialer Review: Pricing, Features, Pros & Cons
Auto-dialers have the power to triple the output of a real estate agent’s cold-calling outreach and get them in front of leads before the rest of the pack. But is Mojo right for you?
Predictive Analytics
all in Predictive Analytics →6 Best Real Estate Investing Apps
Know more about the best real estate investing apps through this guide. Discover their pros and cons and pricing to find the right app.
Smartzip Review: Pricing, Features, Pros & Cons
SmartZip uses predictive analytics to zero in on prospects and provide tools to strategically target them, all with an integrated, done-for-you marketing platform. But how does it all work? And could it make a difference in your farming game?
Offrs Review: Pricing, Features, Pros & Cons
Offrs leverages the power of big data to analyze consumer behavior and property trends and hand over exclusive seller leads to agents. Let's take a deeper look into what Offrs does, how it works, how much it costs, and ultimately, whether it's right for you and your business.
The Ultimate Guide to Real Estate Data Analytics
If you want to thrive in this challenging market, you have to adapt your property marketing plans. And the best way to stay agile right now is to incorporate data analytics into your short- and long-term strategies. Here's how.
Website Builders
all in Website Builders →6 Best Real Estate Website Builders of 2025
Find the best real estate website builder to showcase listings, attract buyers, and grow your business with powerful marketing tools.
How to Build a Real Estate IDX Website in an Afternoon
Even with limited tech skills, you can learn to build a website with IDX listings, lead capture, map search, and more in an afternoon—without calling tech support.
Real Geeks Review: Pricing, Features, Pros & Cons
With Real Geeks, you can take advantage of some powerful tools, but is the benefit worth the price tag? In this review, we dive into the features, pricing, and how it can help you grow your business, to help you decide if Real Geeks is right for you.
Placester Review: Pricing, Features, Pros & Cons
The Close's Placester review reveals whether the site-building company can deliver the specialized, high-performing real estate websites it promises.
Website Marketing
all in Website Marketing →The 15 Best Real Estate Agent Websites for 2025
Discover how your website stacks up against the top 15 agents on the Real Trends 500! Also, learn the best practices for improving your web presence, plus tools and resources to up your game in 2024.
18 Clever Real Estate Marketing Ideas
Looking for more marketing ideas to grow your business? We've gathered our best tips as well as links to our deep-dive strategy articles, buyer’s guides, and scripts so you can start transforming your business today.
ChatGPT for Real Estate: The Complete Guide for Agents
New to the idea of using ChatGPT in your business? Have no fear! Learn what it is, what it isn't, and how to create prompts to get some of your time back to focus on the tasks that will scale your real estate business.
9 Real Estate Web Design Tricks
If you’ve had your website up and running for more than a few months, you’ve probably noticed something curious.