When building and maintaining a real estate website, realtors often face coding, design, and marketing challenges they’re not equipped to handle. Placester users can easily create their own website or outsource website building and maintenance tasks to experts hired through Placester Marketplace—all with a quick turnaround and for a great price.
Placester Marketplace is one of the reasons we named Placester as the Best Overall Real Estate Website Provider of 2021. Whether you need website setup or design, integration with your MLS, branding, or content marketing, we’ll walk you through the services, pricing, scope, and turnaround times you can expect when you hire pros on Placester Marketplace.
Read on for an overview of the Placester Marketplace, pricing, and a video detailing our first-hand experience with the platform. Ready to get started right away? Head to Placester now to start your free, 30-day trial (no credit card needed).
What Services Are Available on the Placester Marketplace?
Placester Marketplace services are divided into five categories; Setup, Graphics & Design, Integration, Marketing, and Update. Here’s a breakdown of the specific services you’ll find in each one, who they’re suitable for, and their typical price points.
What: Services designed for launching a new, customized Placester real estate website with all the bells and whistles.
Perfect for: Agents, teams, and brokers who want to hit the ground running with a fully optimized website, especially those with lead capture strategies that rely on multiple landing pages.
Example services: Custom “About” pages, custom landing pages, personalized lead capture packages
Starting cost: Services in this category start at $40 for a custom contact page and go up to $1,350 for a complete, enterprise-level custom website. The typical cost for services in this category is $100 or less.
Graphics & Design
What: Services designed to polish the visual and design elements of your website, plus graphic design resources for all your marketing tools that drive traffic to your website, like social media channels, email marketing, and so forth.
Perfect for: Agents, teams, and brokers who don’t have design experience or in-house design resources.
Example services: Custom branding and style guide, social media cover images, custom logo design
Starting cost: Services in this category start at $40 for a custom image slideshow and max out at $320 for a customized branding and style guide. The typical cost for services in this category is $100 or less.
What: Services designed to integrate your Placester website with other tech tools you use to run your business, making them work more efficiently.
Perfect for: Real estate professionals who aren’t tech-savvy or are too busy to go through the process of connecting your various email, social media, paid lead gen, and customer relationship management (CRM) tools to your website.
Example services: CRM integration, testimonial export and import, Facebook Pixel installation
Starting cost: Services in this category start at $20 for RealSatisfied Reviews Integration and run up to $100 for CRM integration. The typical cost for services in this category is $80 or less.
What: Services designed to drive traffic to your Placester website and convert site visitors into leads, prospects, and clients.
Perfect for: Agents, teams, and brokers who aren’t experienced with content marketing, search engine optimization (SEO), and the other technical aspects of marketing and conversion.
Example services: Blog post formatting, SEO-ready check, branded seller guide
Starting cost: Services in this category start at $60 for an original agent or broker bio and run up to $100 for a 500-word blog post. The typical cost for services in this category is $80 or less.
What: Services designed to ensure your Placester website looks modern and up to date and keeps pace with the industry’s fast-changing marketing standards.
Perfect for: Busy realtors who don’t have the time or energy to work on their website on a regular basis.
Example services: Website update, website refresh
Starting cost: Costs for these services are $60 for a website update and $100 for a website refresh.
How Much Do Services on Placester Marketplace Cost?
- The majority of Placester Marketplace services cost between $60 and $100 each
- Core services range from $20 to $320
- Advanced or more involved services like enterprise-level website design can cost up to $1,350
Every Placester Marketplace service is priced individually—meaning, you pay for exactly what you need and nothing more. Unlike a traditional digital marketing agency that will give you an estimate for work based on how much time they think it might take, with Placester Marketplace, you know exactly how much something is going to cost before placing an order.
Bottom line: You’ll never be surprised by a Placester invoice.
[Related article: Placester Dedicated Review]
Step-by-Step Breakdown: How Does Placester Marketplace Work?
No matter which services you’re looking for, using the Placester Marketplace is easy. Here’s how it works:
1. Choose a Task From the Services Marketplace
Browse the Placester Marketplace and choose a service that meets your needs. Anything from logo design to chatbot integrations to a full-on website design are available. Placester Marketplace offers more than 45 services at the time of this writing.
Clicking on a service will give you more information about what you get for your money and what your Placester creative assistant will need from you to get started.
2. Connect With Your Creative Assistant to Review Your Request
After you complete your order request from the Placester Marketplace, your request goes into a “review” stage where it’s soon accepted by a creative professional who will review it and make sure they have everything they need to meet and exceed your expectations. The turnaround time for this stage is quick, generally less than 24 hours.
3. Review Your Finished Work, Offer Revisions if Necessary
Your Placester Marketplace creative assistant will reach out to you on or before the deadline for project completion with their completed work. If you’re happy with where things stand, you can accept the work, or offer revision requests on items that need to be tweaked.
Most basic design services offer at least one round of revisions. With more intensive creative services, like a complete website design, you’ll be allowed multiple rounds of editing to ensure you’re getting exactly what you’re paying for and the end product is to your liking.
After you’ve accepted the final product, your Placester creative assistant will finalize your project, deliver the files to you, and make sure your new creative asset is live and functioning on your Placester website.
We Ordered a Service Through Placester Marketplace. Here’s What Happened.
It’s one thing to tell you all about what Placester Marketplace is and how it functions, but it’s another thing altogether to see it in action. We used Placester Marketplace to order a logo design for our fictional real estate business. Check out the video below to see our process.
Placester Marketplace FAQs
You know what the Placester Marketplace is, how it works, and how much it costs, but you may have some additional questions. Here are some of the most frequently asked questions about this service.
Can I use Placester Marketplace without a Placester website?
No. To access Placester Marketplace, you need to have an active Placester website. Other platforms (like Fiverr) might provide similar services, but the providers won’t have platform-specific, Placester-trained professionals who are ready to address tasks on your Placester website.
How long does it take Placester Marketplace experts to complete services?
Since every task is different in size and scope, there isn’t a specific timeline for every project. However, in our experience, most basic tasks are completed within a week, and larger design tasks—like a complete website build—will take closer to a month.
What makes Placester Marketplace different from Fiverr?
The basic idea of Placester Marketplace is pretty much the same as the online services marketplace Fiverr, but with a couple of crucial distinctions.
First, creative assistants offering services on the Placester Marketplace have been specially trained in the Placester website infrastructure, ensuring that any work they do on your behalf is 100% compatible with your Placester website. Even an extremely talented designer on Fiverr wouldn’t be familiar with your Placester website’s requirements for images or content, making the work you contract from that Fiverr designer difficult to use or integrate into your site.
Second, Placester Marketplace is directly connected to your website, so your creative consultant can easily integrate whatever they’ve created for you onto your site. Their internal access to your website significantly increases the convenience of Placester Marketplace.
Can I order more than one service from Placester Marketplace?
Absolutely! Since their services are so affordable, completely modular, and on demand based on the needs of your business, you can order as many or as few of them as you’d like with no contract, no expiration date, and no limit. You can scale your use of Placester Marketplace with your business as it continues to grow and change.
Bringing It All Together
Placester Marketplace is an excellent resource for anyone who wants a next-level real estate website but doesn’t have the technical expertise or the time to make the necessary upgrades. The process is simple, the results are great, and you can’t beat the price. Click to learn more about Placester and what you can accomplish with Placester Marketplace.