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The 10 Best AI Tools For Real Estate in 2026

Discover the best AI tools for real estate to streamline operations, generate leads, boost marketing, and drive growth.

Written By
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Sophia Doyle
Sophia Doyle
Feb 24, 2026
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Tools powered by artificial intelligence (AI) continue to gain popularity in the real estate industry, and it’s easy to see why! These tools help agents save a tremendous amount of time while also streamlining processes, automating tasks, enhancing client interactions, and providing marketing and business insights.

AI will never replace the human component, especially in the real estate industry, where personal connections are essential. However, it does help maximize efficiency, allowing agents to focus on closing deals.

Here are my picks for the best AI-powered tools to help with your real estate business:

The Close’s top AI tool picks for real estate agents

Type of Software
Standout Features
Starting Price
Canva logo.
AI design suite and image generation
Free plan; $12*
Visit Canva
lindy logo
Customizable AI assistance and intelligent task automation
$49.99
Visit Lindy
Manychat logo
Automated social messaging and intent awareness
Free plan; $15
Visit Manychat
OpusClip logo
Automated video clipping and highlight detection
$15
Visit OpusClip
ChatGPT
Brainstorming help and conversational insights
Free plan; $8*
Visit ChatGPT
cinc logo
Automated lead engagement and customer relationship management (CRM) integration
$899/month + $200/month for AI features
Visit CINC
raia AI logo
Task automation and multi-channel engagement
$1,000
Visit raia AI
ylopo logo
AI-driven lead generation and automated follow-up
No upfront pricing
Visit ylopo
REimagineHome logo
Photorealistic virtual staging and image enhancement
$14
Visit REimagine Home
HouseCanary logo.
Automated property valuations and predictive market forecasting
Approximately $15.83*
Visit HouseCanary

*Billed annually

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Canva: Best for graphics and design

Canva
Pros
  • Offers a free plan
  • Seamless multi-format exports
  • Natural language understanding to generate content
Cons
  • AI tools are often only available in the paid plans
  • Not a substitute for a full professional design software
  • AI outputs often need refinement
The Close Score
4.8
PRICING
3.8
GENERAL FEATURES
5.0
ADVANCED FEATURES
5.0
CUSTOMER SERVICE
2.5
EASE OF USE
5.0
CUSTOMER RATING
4.8
EXPERT SCORE
4.6
/ 5
Visit Canva

Why I chose Canva

Marketing is one of those things agents know they need to do consistently, but it’s often the first thing pushed aside when schedules get busy. Canva’s AI-powered design tools make that process far easier. Instead of starting with a blank page, agents can generate multiple marketing designs within seconds.

Canva’s AI tools go beyond just speeding things up. The platform helps agents stay consistent with branding, adapting designs across platforms to create polished visuals without advanced design skills. Canva’s versatility and ease of use are what earned it the top spot on this list.

Learn more in our in-depth Canva guide.

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Canva pricing

  • Free: $0
  • Pro: $12 per month, billed annually
  • Business: $20.83 per month, billed annually
  • Enterprise: Contact for pricing
Image of Canva's platform, showing where agents can enter prompts for Canva's AI to generate designs.
Canva all-in-one AI assistant

Additional features

  • Canva AI Assistant: Allows agents to text or voice-direct the AI to generate a design, video idea, presentation, or text.
  • Magic Design: When given a prompt or a rough idea, the AI generates a design layout or template.

Lindy: Best for an AI assistant

Lindy
Pros
  • Natural language automation
  • AI understands context and makes decisions
  • Scales across teams
Cons
  • Plans have monthly credit caps, which can stall workflows
  • More complex tasks require more training
  • Reported occasional technical integration issues
The Close Score
4.5
PRICING
2.3
GENERAL FEATURES
5.0
ADVANCED FEATURES
5.0
CUSTOMER SERVICE
1.5
EASE OF USE
5.0
CUSTOMER RATING
4.9
EXPERT SCORE
5.0
/ 5
Visit Lindy
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Why I chose Lindy

Following up with clients is a must for agents, but it can quickly become overwhelming as pipelines grow. Lindy’s AI assistant is built to help manage that pressure. The custom-built AI assistants can quickly respond to inquiries, sort incoming messages, book showings, and keep conversations moving.

Lindy’s AI assistant moves beyond canned replies, interpreting complex requests, adjusting actions based on context, and carrying out multi-step workflows. The tool is not just an automatic responder; it’s an operational support system.

Lindy pricing

  • Pro: $49.99 per month
  • Enterprise: Contact for pricing
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Image of Lindy's platform and how agent's can create an AI agent.
AI agent workflow

Additional features

  • Agent Builder: Users can build their own AI agents or assistants using plain-language prompts.
  • Autopilot: Agents can operate a virtual computer in the cloud, allowing them to log in to apps, click buttons, enter data, and perform tasks.

Manychat: Best for social media engagement

Manychat
Pros
  • Easy set up
  • Can match personalized brand voice
  • No coding required
Cons
  • The free plan only allows you to engage with 1,000 contacts
  • Dependent on third-party social media platforms
  • Individual frameworks needed for separate social media companies
The Close Score
4.3
PRICING
3.1
GENERAL FEATURES
4.6
ADVANCED FEATURES
3.8
CUSTOMER SERVICE
2.5
EASE OF USE
5.0
CUSTOMER RATING
4.3
EXPERT SCORE
5.0
/ 5
Visit Manychat
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Why I chose Manychat

Social media is one of the most powerful lead sources for agents today, but responding quickly and consistently to every comment, message, and inquiry can feel impossible for busy agents. ManyChat helps bridge the gap, responding for agents. The AI program automatically engages with prospects who interact with posts, ads, or direct messages.

Manychat is a tool I have used, and it is extremely user-friendly. Without AI technical skills, agents can create automated messaging flows to qualify interest, ask key questions, and guide prospects toward booking showings, all within the social platform. For real estate professionals looking to grow their pipeline through social media, Manychat is the best AI option.

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Manychat pricing

  • Free: $0, Engage up to $1,000 contacts
  • Pro: $15 per month
  • Elite: Contact for pricing
Image of Manychat's platform and an example of an Instagram workflow automation.
Manychat Instagram workflow automation

Additional features

  • AI Step: Tools agents can add to workflows that enable the AI to handle complex interactions, including gathering information, generating natural responses, and guiding conversations. 
  • Intention Recognition: Allows the AI to understand user intent without relying on keywords, improving response accuracy.

OpusClip: Best for video editing

OpusClip
Pros
  • Shortens editing time
  • Beginner-friendly
  • Automated captions and subtitling
Cons
  • Free plan is very limited
  • Limited customization options
  • Free plan videos may include watermarks
The Close Score
3.7
PRICING
3.8
GENERAL FEATURES
3.9
ADVANCED FEATURES
2.6
CUSTOMER SERVICE
1.0
EASE OF USE
5.0
CUSTOMER RATING
4.4
EXPERT SCORE
5.0
/ 5
Visit OpusClip
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Why I chose OpusClip

Standing out in the real estate world increasingly depends on video, yet most agents don’t have the time or technical skills to edit content. OpusClip makes professional-looking video content far more accessible. Instead of dedicating time to cutting footage and searching for the right segments, the platform uses AI to automatically identify compelling content and transform long-form videos into short, attention-grabbing clips.

Not only does OpusClip identify meaningful content, but it can also add captions, adjust framing, and optimize clips for social posting. The platform allows agents to save time editing and creating new videos by repurposing property tours, market updates, or testimonials into multiple pieces of content.

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OpusClip pricing

  • Free: $0 for 60 credits per month
  • Starter: $15 per month
  • Pro: $14.50 per month, billed annually
  • Business: Contact for pricing
Image of OpusClip platform, which says "get clips in 1 click", showing its AI video clipping tool.
AI video clipping tool

Additional features

  • ClipGenius: A clip generation program that analyzes long videos and identifies the most engaging highlights and transforms them into short, postable clips.
  • AI b-rolls and overlays: A tool that adds contextual stock footage or AI-generated visuals to videos, making them more dynamic.

ChatGPT: Best for idea generation

ChatGPT
Pros
  • Free option
  • Natural language understanding
  • Idea generation across a multitude of topics
Cons
  • Advanced features are only available in paid plans
  • Generated information or ideas may be inaccurate or outdated
  • Free plan may limit daily use
The Close Score
3.7
PRICING
2.8
GENERAL FEATURES
3.5
ADVANCED FEATURES
2.6
CUSTOMER SERVICE
3.0
EASE OF USE
5.0
CUSTOMER RATING
4.8
EXPERT SCORE
4.1
/ 5
Visit ChatGPT
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Why I chose ChatGPT

Staying creative in real estate can be surprisingly difficult, as agents are expected to constantly provide fresh content, new marketing angles, and engaging ways to stand out. Admittedly, it can be extremely daunting, which is why I personally often turn to ChatGPT. The AI platform serves as an on-demand brainstorming partner.

When it comes to marketing, with a brief conversation about your business, the platform can help generate multiple ideas for social media content, video scripts, real estate mailers, or campaigns. I often use the platform to explain an in-depth topic to a client. ChatGPT helps me break down the topic into an easily digestible format I can use when speaking with my client.

Learn more in our in-depth ChatGPT guide.

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ChatGPT pricing

  • Free: $0, limited access to flagship model GPT-5.2
  • Go: $8 per month
  • Plus: $20 per month
  • Pro: $200 per month
  • Business: $25 per month per user, billed annually
  • Enterprise: Contact for pricing
Image of ChatGPT's advanced data analysis program.
Example of ChatGPT Advanced Data Analysis

Additional features

  • Custom GPTs: Users can create tailored versions of ChatGPT for specific tasks, industries, or workflows.
  • Advanced data analysis: Built-in tool that allows ChatGPT to analyze data, build charts, and interpret files to summarize market trends, break down sales data, and track performance metrics.

CINC: Best for lead nurturing

CINC
Pros
  • Scalable for solo agents and large teams
  • Script-based conversations
  • Lead nurturing via text message
Cons
  • Higher cost than other options
  • No free trial available
  • AI tools are add-ons in certain plans
The Close Score
3.6
PRICING
1.2
GENERAL FEATURES
3.6
ADVANCED FEATURES
3.1
CUSTOMER SERVICE
4.3
EASE OF USE
5.0
CUSTOMER RATING
4.2
EXPERT SCORE
4.1
/ 5
Visit CINC
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Why I chose CINC

CINC is one of The Close’s picks for the best real estate lead generation companies, with its AI capabilities emphasizing that the platform is a top AI lead expert. Instead of relying solely on agents to manually follow up with every inquiry, the site engages new leads quickly to keep conversations moving. The immediate responses help capture a lead’s attention while interest is still high.

CINC’s AI tools don’t just focus on first touch. The platform continues to nurture prospects throughout the lead’s lifetime, with behavior-based follow-up. When leads revisit listings, click properties, or go quiet, they will be automatically re-engaged.

Learn more in our in-depth CINC review.

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CINC pricing

  • Basic plan: $899 per month + $200 per month for AI features
  • Team plan: $1,299 per month
  • Other tiers: Contact for pricing
CINCai information page, showcasing behavioral learning, custom scripts, and industry leader information.
AI information page

Additional features

  • Alex: This AI assistant engages leads via text, using human-like scripts to drive leads toward scheduling appointments.
  • Generative enhancements: A newly updated system that expands the AI assistant’s communication capabilities, allowing for more creative and adaptive responses.

raia: Best for task automation

raia
Pros
  • No-code AI assistant creation
  • Automates and completes tasks
  • Extremely customizable
Cons
  • Higher cost than other options
  • Learning curve for advanced features
  • More advanced features may require in-depth setup
The Close Score
3.3
PRICING
1.3
GENERAL FEATURES
3.3
ADVANCED FEATURES
3.4
CUSTOMER SERVICE
2.0
EASE OF USE
5.0
CUSTOMER RATING
4.1
EXPERT SCORE
3.4
/ 5
Visit raia
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Why I chose raia

Being a real estate agent involves far more than just showing homes. It involves constant follow-ups, data entry, appointment coordination, and back-end admin work, taking up the majority of each week. raia’s AI tools stand out for their ability to automate operational tasks. Instead of manually managing repetitive tasks, the AI can handle outreach, respond to inquiries, route conversations, and trigger follow-up actions automatically.

raia can also execute multi-step workflows, update records, move leads through stages, schedule actions, and escalate tasks. The level of automation turns routine administrative work into background processes. If you are looking for a way to streamline operations and reduce your manual workload, raia is a great option.

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raia pricing

  • Team: $1,000 per month
  • Business: $2,000 per month
  • Enterprise Plan: Contact for pricing
An image of an open laptop with raia's software on it.
raia LaunchPad

Additional features

  • raia LaunchPad: An easy-to-use AI assistant/agent builder, which allows users to create, test, train, and scale AI assistants.
  • raia Chat: When enabled, it allows an AI assistant to correspond with leads through real-time two-way conversations (e.g., live chat, SMS, email, and voice interfaces).

ylopo: Best for lead generation

ylopo
Pros
  • Includes an AI texting assistant
  • AI-powered lead generation
  • Seamless CRM integration
Cons
  • No upfront pricing
  • No guarantee on captured lead quality
  • No free trial
The Close Score
3.2
PRICING
1.0
GENERAL FEATURES
2.1
ADVANCED FEATURES
3.5
CUSTOMER SERVICE
4.3
EASE OF USE
5.0
CUSTOMER RATING
4.4
EXPERT SCORE
2.9
/ 5
Visit ylopo
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Why I chose ylopo

A successful real estate business relies on a stream of new opportunities, and ylopo’s AI tools are built with lead generation at the forefront. Its AI-driven system combines digital advertising, optimized landing experiences, and automated follow-up to capture and engage prospects. Agents can leverage targeted campaigns on the platform to continuously drive buyer and seller inquiries into their pipeline.

The AI doesn’t just capture leads, it nurtures them once in the pipeline. Automated texting, voice outreach, and behavioral follow-up keep prospects engaged throughout the process. Agents can analyze results through integrated websites and performance dashboards to determine what is and is not working. This is a tool I have personally used and highly recommend.

Learn more in our in-depth ylopo review.

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ylopo pricing

  • No upfront pricing, contact ylopo for exact costs.
A cartoon rendering of a smart phone, with an all green background and a cartoon women in a white circle. In a text bubble it says Hello, I'm Raiya.
ylopo’s Raiya graphic

Additional features

  • Raiya (AI texting assistant): A conversational texting assistant that engages, nurtures, and qualifies leads automatically.
  • AI-optimized IDX websites: Smart websites built for lead capture that include behavioral tracking and remarketing triggers.

REimagine Home: Best for virtual staging

REimagine Home
Pros
  • Fast automated results
  • User-friendly interface
  • Photorealistic virtual staging
Cons
  • Limited design/style control
  • Occasional rendering errors
  • Lacks team collaboration features
The Close Score
3.2
PRICING
3.3
GENERAL FEATURES
3.9
ADVANCED FEATURES
1.3
CUSTOMER SERVICE
1.0
EASE OF USE
5.0
CUSTOMER RATING
3.3
EXPERT SCORE
4.6
/ 5
Visit REimagine Home
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Why I chose REimagine Home

You might not judge a book by its cover, but buyers definitely judge a listing by its photos. REimageHome stands out for its virtual staging, allowing agents to transform empty or outdated spaces into modern, visually appealing interiors without technical skills. Buyers can lack vision for how a space can look with furniture or updates, but with these AI tools, agents can present buyers with photos to help them emotionally connect with the property.

The platform goes beyond simply adding furniture; it enables the redesigning of rooms, enhancing of outdoor spaces, removing clutter, and refreshing surfaces. This flexibility allows the tools to work across a wide range of situations, including outdated properties, vacant listings, and mid-construction projects. 

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REimagine Home pricing

  • Essential: $14 per month
  • Pro: $29 per month
  • Advanced: $49 per month
  • Agency: $99 per month
An original and reimagined comparison of an empty room and a room with furniture that has been virtually staged.
AI virtual staging

Additional features

  • Empty Your Space: An AI decluttering tool that allows agents to remove existing furniture and clutter from listing photos.
  • Day to Dusk: The tool allows agents to adjust image lighting and scene mood to enhance outdoor spaces.

HouseCanary: Best for valuation and reporting

HouseCanary
Pros
  • Predictive market forecasting
  • Supports data exports and integrations
  • User-friendly interface
Cons
  • No free trial
  • Designed for teams, rather than individual agents
  • Can be expensive for smaller teams
The Close Score
3.1
PRICING
2.3
GENERAL FEATURES
1.8
ADVANCED FEATURES
3.1
CUSTOMER SERVICE
2.0
EASE OF USE
5.0
CUSTOMER RATING
3.2
EXPERT SCORE
4.6
/ 5
Visit HouseCanary
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Why I chose HouseCanary

Getting the price right is where you win listings, and HouseCanary arms you with this data to make pricing conversations easier. Instead of manual research and pulling together half a dozen comps, you can generate interactive valuation reports and neighborhood insights that clients actually understand.

Sellers don’t need to just trust your price; they can see the reasoning behind the numbers. This level of transparency builds trust in listing presentations. The valuations can also help buyer’s agents visualize what homes buyers are interested in, along with their corresponding value, and use this knowledge to submit offers confidently.

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HouseCanary pricing

  • Basic: $190 per year (approximately $15.83 per month)
  • Pro: $790 per year
  • Teams: $1,990 per year
  • Enterprise: Contact for exact pricing
An example of a HouseCanary valuation of a property.
Home price evaluation

Additional features

  • Automated valuation model (AVM): Delivers agents an AI-powered property valuation.
  • Comparative market analysis (CMA): Using AI-driven analytics and market data, the tool generates a detailed CMA report.

Methodology: How I chose the best real estate AI tools

Our team of licensed real estate professionals, writers, and editors created a weighted rubric to evaluate each AI tool. After researching a multitude of AI tools leveraged by real estate agents and evaluating each, I selected my top picks based on the most effective features for real estate professionals.

Detailed criteria included the following to determine the best AI real estate tools: 

Pricing (20%)

  • AI platforms and tools come at a wide range of costs. I evaluated the subscription costs against the benefits agents receive for their money.

General features (25%)

  • I evaluated each platform’s core features, including natural language understanding, content generation, lead-capture capabilities, mobile applications, and marketing assistance.

Additional features (20%)

  • I considered the advanced features the platforms offered, including chat assistants, listing features, analytics tracking, social media integrations, CRM integration, real estate-specific features, and website integration.

Customer support (10%)

  • Customer support for any tool for your business is crucial. As such, I identified how each company’s support works, how many hours they’re available, and how they offer support, whether by phone, email, or live chat.

Ease of use (5%)

  • I examined the platforms’ onboarding/set-up help, the technical skills required to operate, and the reported speed and responsiveness of the AI tools.

Customer rating (10%)

  • I reviewed customer reviews of the platforms and incorporated public feedback into the ranking.

Expert score (10%)

  • As an expert, I relied on my experience to award extra credit for standout features or additional considerations not covered in the categories above.

Read more about our methodology here.

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Frequently asked questions (FAQs)

Most real estate AI tools are designed to be user-friendly and require minimal technical skills. They often have intuitive interfaces and provide step-by-step guides to help users get started. Additionally, many platforms offer comprehensive support, including tutorials, FAQs, and customer service.

Many AI tools are designed to integrate seamlessly with popular CRM systems. This integration enables real-time updates, displays interactions with prospective leads, and ensures all client information is current and accessible on a single platform.

AI can be an incredibly powerful tool for increasing efficiency and automating repetitive tasks. That said, adopting too many platforms at once can quickly become overwhelming. If you’re exploring these tools, start with one or two that solve your most immediate bottlenecks, then expand gradually as you build confidence and clear workflows around them.

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Bottom line

Leveraging the best AI for real estate is not as daunting as it may initially seem. AI tools can automate routine tasks, provide data-driven insights, and enhance client interactions. They save you time and allow you to focus on higher-value activities, such as building personal client relationships and closing deals. This increased efficiency will improve your productivity and enhance the overall client experience, ensuring you continue to fill your sales funnel.

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Sophia Doyle

Sophia Doyle is a staff writer at The Close and a licensed New Jersey real estate agent with hands-on experience in residential real estate. Sophia brings real world insight into today’s housing market, combining on the ground agent experience with a strong background in communications. She understands the full transaction lifecycle—from lead generation and client relationships to marketing strategy and deal execution. Through her writing, Sophia focuses on delivering clear, practical guidance that helps agents navigate an evolving industry with confidence and creativity.

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