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Why do ISAs get such a bad rap? Most of us are hired with expectations of “getting the appointment.” Oh, and yes, I say US because as a real estate agent and team leader, I fell in love with the cold calling. I have been making calls for 13 years and built my real estate business on it, doing it myself until I hired and trained ISAs to help scale my business.
[Read more…] about 5 ISA Training Tips for Cold Calling & Lead Nurturing: The Buyer Blueprint
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One of the worst things about being wrong is that you almost never find out until it’s too late.
That headshot with your dog your mom loved? It makes you look like a veterinarian in a pantsuit…
Sure, it’s blatantly, almost comically obvious to you now, so why did it sound like the best idea ever last week when you forked over $150 for the shoot?
We’re not going to pretend we have the answer, but we can help you avoid some of the more common marketing mistakes that can hurt your bottom line.
[Read more…] about 15 Real Estate Marketing Mistakes Even Skilled Realtors Make
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For most new Broker Owners, the idea of shelling out more than the price of a brand new Mercedes Benz S Class on lead gen every single month is pretty hard to swallow.
In fact, many brokers don’t spend a dime on lead generation.
After all, they’re paying the damn rent! Why should agents, especially newer agents, expect to be given leads for nothing? Most brokers would laugh if you brought this up in a meeting.
Luke Monroe is not like most brokers.
[Read more…] about Why This Broker Spends $155,000 per month on Lead Generation…
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For most new agents there is a simple mantra when it comes to getting leads. “If you run it, they will come.” Of course, by “it” we’re talking about the much maligned and equally misunderstood open house.
After the initial rush of excitement, new agents often stare down at a list of names and email addresses with a furrowed brow. What’s the best way to reach out to open house leads in 2021?
[Read more…] about The Best Open House Follow Up Email Templates of 2021
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In my 25 years as an agent and coach, I have never seen inventory this low. Many agents who predominantly work with buyers grumble that they have too many buyers and not enough listings to show them. Listing agents are not meeting their goals and some are struggling to make ends meet. Low inventory is a lose-lose for real estate agents and buyers.
[Read more…] about 9 Proven Strategies to Find Hidden Listing Inventory in 2021