One of the hardest lessons for new agents to learn is that when it comes to real estate marketing, less is indeed more. Of course, in the trenches, this is easier said than done. In order to please finicky homeowners, today’s agents have to choose between single property websites, Matterport tours, drone videos, and on and on. The temptation for agents to overdo it can be incredibly hard to shake.

In order to help you stick to your marketing plan and keep your budget lean and mean, we put together this guide to single property websites for 2021. We cover website builders, tips, and tricks to get the most from them. After that, we go over whether or not they’re worth it in 2021. [Read more…] about How Smart Agents Build Single Property Websites in 2021 (Are They Still Worth It?)