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Real Estate Referral Fees: How They Work & Best Practices for 2022

Chris Linsell |

Real estate referral fees are a portion of the commission paid to a real estate broker in exchange for client referrals. Though subject to negotiation, a typical referral fee is 25% of the gross commission for a single side of a transaction.

Let’s review why referrals are sometimes necessary, how real estate referral fees work, how they may vary, and answer some of the most frequently asked questions about real estate referral fees. [Read more…] about Real Estate Referral Fees: How They Work & Best Practices for 2022

We Can’t Stop Daydreaming About John Stamos’ Beverly Hills Pad

Emile L'Eplattenier |

We Can’t Stop Daydreaming About John Stamos’ Beverly Hills PadAsking: $5,800,000
Listing Agent: Barry Peele 
Listing Brokerage: Sotheby’s
Location: Beverly Hills Post Office

I actually met John Stamos on a photo shoot once. It was around 2002 or so and I was a fresh-faced NYU grad who thought that lugging around set pieces for a production designer at $200 per day was somehow more romantic and glamorous than being trapped in an office all day.
[Read more…] about We Can’t Stop Daydreaming About John Stamos’ Beverly Hills Pad

5 LEED-Certified Homes for Guilt-Free Luxury Living

Emile L'Eplattenier |

LEED Certified Homes for Guilt-Free Luxury Living
There are a ton of people out there who still associate healthy with bland and boring. There’s just something about a pan-seared rib eye that tofu can’t match.

When it comes to Leadership in Energy and Environmental Design (LEED) certified homes, many buyers have similar misconceptions. In some buyer’s minds LEED and luxury are polar opposites. Just more tofu and kale when they really want lobster and lamb chops. [Read more…] about 5 LEED-Certified Homes for Guilt-Free Luxury Living

16 Deal-Killing Mistakes First-Time Homebuyers & Sellers Make

Emile L'Eplattenier |

Mistakes First-Time Homebuyers & Sellers Make

Sometimes the smartest people make the silliest mistakes. In fact, when I worked as an agent in Manhattan, I watched PHDs swoon over apartments they could never afford, and investment bankers talk themselves out of great deals.

Simply put, when it comes to mistakes first-time homebuyers and sellers make, no one has a monopoly on bad decisions.

That’s why we decided to work with our friends over at Compass, Halstead, Leverage Global Brokerage Members, and other prestigious brokerages to help first-time buyers and sellers understand some of the most common mistakes people make when trying to close their first deal. [Read more…] about 16 Deal-Killing Mistakes First-Time Homebuyers & Sellers Make

83 Shocking Real Estate Statistics You Need To Know

Chris Linsell |

Real Estate Statistics - Percentage of homebuyers in 2021 by gender

In 2021, 20% of home buyers were single women, whereas less than 10% were single men. Real estate statistics like this one are a critical part of understanding the ever-changing real estate market and the industry at large.

We’ve researched multiple sources to bring you 83 of the most compelling real estate stats from across the industry—covering everything from market performance, agent demographics, marketing, teams, brokerages, and more. If you want to understand the trends, you’ll first need to know the numbers.  [Read more…] about 83 Shocking Real Estate Statistics You Need To Know

Real Estate Farming: How to Become the Go-to Agent in Your Neighborhood in 2022

Chris Linsell |

Real estate farming is a lead generation strategy designed to position you as an area’s go-to agent using high-quality marketing targeted to homeowners in a specific neighborhood. Done successfully, you can capture 30%+ of all sales in your target area and establish a reliable source of annual income. Want to become your neighborhood’s go-to agent?

If so, farming is a must-have strategy for you. Its goal is to consistently deliver value and showcase your market expertise in your farm area. In this article, we’ll walk you through our detailed farming strategy, outline the tools you’ll need to get started, and make suggestions for where you’ll find the best marketing materials to dominate your farm area.

[Read more…] about Real Estate Farming: How to Become the Go-to Agent in Your Neighborhood in 2022

Real Estate Broker vs Agent: A Head-to-Head Analysis

Chris Linsell |

What’s the difference between a real estate broker and an agent? Think of a broker as a leveled-up agent. They can open their own brokerage, manage agents and collect fees, and service their own clients. An agent can perform real estate tasks for their clients, but only while under the supervision of a broker.

Being a broker comes with perks but also a lot of responsibility. This article will break down the differences between real estate agents and real estate brokers and what they do day-to-day. You’ll get everything from their annual income to a detailed job description.
[Read more…] about Real Estate Broker vs Agent: A Head-to-Head Analysis