Property Marketing
Page 1 of 4The Best DIY & Pro Virtual Staging Software (+ Tips)
Get your listings in the best light! In this updated guide, we review both the best virtual staging tools and done-for-you professional staging options on the market in 2023. We cover pricing, design quality, and examples of virtual staging from each provider.
The Ultimate Guide to Home Staging (+ DIY Shopping Guide)
To demystify the process of home staging, we worked with top-producing listing agents to get the best home staging tips for 2022.
Real Estate Photography: 9 Tips for Stunning DIY Photos
How do you take gorgeous pictures of a less-than-gorgeous home without hiring a pro? In this guide we’ll walk you through nine simple strategies you can use to get professional quality pictures of any listing.
The #1 Open House Checklist Top Agents Use to Get Amazing Results
Want to crush your next open house? We've got a checklist and plenty of pro tips that will give you everything you need to host your most successful listing promotions event yet.
Listing Agent 101
all in Listing Agent 101 →7 Steps to Writing a Real Estate Business Plan (+ Template)
Whether you are a solo agent, leading team or founding a brokerage, our free real estate business plan templates will help focus your strategy, define your goals, and lay your path for growth and success.
11 Home Selling Myths, Debunked
Whether you’re a Realtor, mechanic, or even a doctor, chances are you spend a good portion of your day dispelling common myths about your job.
How to Win a Bidding War on a House: 10 Tips for Success
Bidding wars can be tricky to navigate, especially if it’s your first time representing a buyer in a competitive situation.
How to Get Listings in Any Market (Without Spending a Fortune)
If you want to build a sustainable career, you need to learn how to get listings. Our tips (some of which are 100% free!) will help you target homeowners and convince them you can get them the best price in the shortest amount of time with the least amount of stress.
Marketing Companies
all in Marketing Companies →The 9 Best Real Estate Marketing Companies in 2024
Whether you need some focused attention on your social media, video content, or print marketing—or maybe even a comprehensive, enterprise-wide strategy—we’ll help you pinpoint the right real estate marketing companies to meet your specific needs.
9 Real Estate Marketing Tools Every Agent Needs in 2024
If you’re not a tech geek, keeping up with the latest real estate marketing tools can be challenging. That's why we rounded up the top contenders for you.
23 Clever Real Estate Marketing Ideas
Looking for more marketing ideas to grow your business? We've gathered our best tips as well as links to our deep-dive strategy articles, buyer’s guides, and scripts so you can start transforming your business today.
Zurple Review: Pricing, Features, Pros & Cons
Zurple is more than a lead generation platform, they are a lead conversion platform. Are they right for your business?
Print Marketing
all in Print Marketing →12 Real Estate Copywriting Rules Professional Writers Swear by
Follow these 7 real estate copywriting rules and you'll be on your way to becoming the Peggy Olson or Don Draper of real estate marketing.
21 Fun Real Estate Door Hanger Ideas to Inspire You
Ready to up your prospecting game? We’ve scoured the internet to find some creative real estate door hangers to inspire you.
17 Christmas Real Estate Marketing Ideas to Get More Clients (+ Templates)
We’re ready to get you into the holiday spirit with some creative Christmas real estate ideas that can get you new clients.
The 15 Best Real Estate Prospecting Letter Templates
Check out our comprehensive list of letter templates to send to buyers, FSBOs, owners of expired listings, and more. Plus we share actionable tips you can use to write your own lead-generating copy.
20 Mind-blowing AI Tools Helping Real Estate Agents
More and more software companies are integrating AI into their services, making the lives of real estate agents all over the world easier and more efficient. When agents aren’t bogged down by all the mundane tasks of running a business, they can focus on building relationships with potential clients.
7 Interior Design Trends Ready to Take Over 2024
Good agents are aware of trends; great agents know how to use them to their sellers’ advantage.
Real Estate Farming: How to Become the Go-to Agent in Your Neighborhood in 2024
Farming can be one of the most lucrative and dependable lead generation strategies for agents. Learn our detailed approach to this technique, get a handle on the costs involved, and review all the tools you’ll need.
The 6 Best Single Property Websites for 2024 (+ Design Tips)
Single property websites can help you market luxury or unique listings, so we scoped out some easy-to-use, affordable tools to help you build appealing, functional in no time.
How to Do a Comparative Market Analysis: A Step-by-Step Guide
Conducting accurate, consistent property valuations isn’t easy, and most agents aren’t taught this skill in their real estate classes. We’ll walk you through the entire process and give you a template to get you started.
3 Ways Real Estate Agents Can Leverage Data to Improve Sales & Marketing Strategies
If you want to thrive in this challenging market, you have to adapt your property marketing plans. And the best way to stay agile right now is to incorporate data analytics into your short- and long-term strategies. Here's how.