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The Ultimate Guide to Recruiting Agents for Your Team or Brokerage (+ Scripts)

Recruiting the right way means building relationships. Create trust and show prospects that you care. This ensures that you attract the right agents and increases your chances of retaining them after you have invested a lot of time and money in onboarding and training.

Sean Moudry
Sean Moudry
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The 5 Employees You Need to Hire to Grow Your Brokerage

Having been in real estate for 27-years, I have opened or relaunched nine real estate brokerages. Some were small independent brokerages and others were large brokerages with a national franchise. So I have had a lot of experience with hiring (and firing) employees at the brokerage level.

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How to Hire & Train an ISA for Cold Calling & Lead Nurturing (+ Scripts)

Instead of seeing ISAs as a primary source of business, many agents hire just anybody to make lead nurturing phone calls. They also often fail to put any proper training or systems in place. Here's how to do it right.

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3 Foolproof Team Models: Hiring, Splits, Lead Gen + More

I am a firm believer in the value of teams for building long-term success and wealth. But if you want to build a valuable real estate team of your own, the challenge lies in choosing the right real estate team structure for you. 

Brokerage Tech

all in Brokerage Tech →
January 29, 2024

4 Real Estate Technology Trends to Watch in 2024

Real estate tech trends are changing the way we do business for the better. We break down what we saw at NAR’s 2023 NXT conference to show you how you can capitalize on the latest technology in your business.

January 26, 2024

8 Real Estate Technology Companies to Watch for in 2024

The latest and most disruptive real estate tech companies were on display at Inman Connect's Start-Up Alley this year. And The Close team was there to investigate them all.

January 5, 2024

The 39 Best Apps for Real Estate Agents (Including 2 to Watch) in 2024

With so many apps on the market today, figuring out which ones deserve space on your phone or iPad isn’t easy. That’s why we put together this list of the most innovative mobile tools that are helping Realtors stay organized, market their brands, and close more deals.

December 7, 2023

9 Common Mistakes New Broker-Owners Make (+ How to Avoid Them)

Establishing a solid foundation for your brokerage is not just a recommendation—it's the key to long-term sustainability. By understanding these nine essential aspects, you can position yourself as a trusted broker and ensure the growth and viability of your new business. 

Building a Brokerage

all in Building a Brokerage →
April 18, 2024

45 Creative Real Estate Company Names + How to Create Your Own

Most real estate company names are boring at best. So before you open up yet another “Superior Realty,” check out these examples, branding tips and our very own name generator.

April 3, 2024

7 Steps to Writing a Real Estate Business Plan (+ Template)

Whether you are a solo agent, leading team or founding a brokerage, our free real estate business plan templates will help focus your strategy, define your goals, and lay your path for growth and success.

January 5, 2024

The Average Real Estate Broker Salary for Every State

Figuring out how much money a typical real estate broker makes is like trying to catch lightning in a bottle. But we’ve got some great tools and information to break it all down.

October 26, 2023

How to Estimate Real Estate Brokerage Expenses

Want to open your own brokerage? Let's get your budget in order! We break each cost category down, explain it in detail, and help you estimate your revenue and complete your accounting plan.

December 15, 2023

How to Become a Luxury Real Estate Agent in 2024

If you want to know how to become a luxury real estate agent and break into the high-end property market, follow these 10 tips from Colorado luxury market expert Sean Moudry.

October 24, 2023

How to Switch Real Estate Brokerages in 2024 (+ Template & Checklist)

So you’re thinking you want to switch real estate companies in the new year, but you’re not sure how or where to start? This step-by-step guide will make sure you’re prepared to make the transition to a new brokerage as smooth and efficient as possible. 

August 31, 2023

What Brokers Want: 9 In-demand Real Estate Agent Skills

Everyone seems to have a different opinion on which skills will actually translate to agent success in 2023. We’ll walk you through the nine skills we learned to build our own careers in real estate and how you can bolster them in your own business.

May 17, 2023

How to Build a Real Estate Team + 7 Critical Mistakes to Avoid

According to a recent National Association of Realtors survey, more than 26% of Realtors in the United States belong to teams. Real estate teams are a fantastic way to share the costs of marketing, broaden your expertise, and mitigate the risks that are a part of a volatile industry like real estate.

9 Pros & Cons of Being a Real Estate Agent (+ Tips for Success)

Choosing a career in real estate is a big decision, and you should feel fully prepared to move forward. Or perhaps not move forward. That’s why we're sharing some not-so-popular opinions on this industry to really get you thinking.

December 6, 2023

9 Services Smart Brokerages Are Offering to Attract More Agents

Today’s sophisticated agents want more from their brokerage than just the basic file review, supervision, and commission disbursement. So if you don’t want to get left in the dust, make sure you're offering these key services.

November 6, 2023

Should I Buy a Franchise or Start My Own Brokerage?

Don’t know if you should start your own brokerage from scratch or purchase a franchise? It’s OK, I have been there too.

September 14, 2023

What Is a Virtual Real Estate Brokerage (+ Is It Right for You)?

As someone who’s both worked for and taught in a virtual brokerage, I can guide you through the specific differences between a traditional and a cloud-based brokerage. I’ll also get into the pros and cons when it comes to the important stuff: earnings, support, training opportunities, staffing, and more.

June 8, 2023

How to Train Your Real Estate Agents to Sell in a Challenging Market

The marketing techniques and skills that worked in a seller’s market are less effective today. Train your real estate agents to make this sales shift.

March 9, 2023

The Best Splits & Fees to Charge Your Agents

In my 26-year career in real estate, I have had the unique opportunity to not only run one of the most successful brokerages in the nation, but to build a brokerage from scratch and franchise it.

March 18, 2021