Have you ever been in the military?
If you have, there is a good chance you’ll get the drift of this article instantly and immediately get to work.
[Read more…] about 15 Tasks You Can Do Right Now to Close More Deals in 2020
Now that the holidays are over and the market is picking up steam again, we decided to take a few days and explore Inman Connect 2020 so you don’t have to.
[Read more…] about Relationships are King, But Content is Queen & 9 Other Takeaways From ICNY 2020
Finding the perfect real estate closing gifts for every buyer and seller client you work with isn’t easy. That said, if you get it just right, you will not only have a referral source for the next few months, but you could create an evangelist of your services for life.
[Read more…] about The 33 Best & Worst Real Estate Closing Gifts
I don’t think anyone here would be shocked if I said that most real estate company names are boring at best?
For a lot of brokerages out there, branding seems like an afterthought finished in the car in between appointments and designed to be as bland and generic as possible… Another boring task to just get out of the way so you can get back to selling real estate. [Read more…] about Real Estate Company Name Generator + 89 Real Estate Company Name Ideas
Are your real estate ads helping or hurting next year’s GCI?
I mean, sure, you’re getting some leads, but what message are you sending potential buyers? [Read more…] about 33 Clever Real Estate Ads That Convert Like Crazy
Let’s face it, sometimes even the most experienced real estate agents draw a blank when they finally start to realize that food and drinks are always welcome for guests at their open houses. Some go frat party and just dump some pretzels into a bowl and call it a day, others raid their local Whole Foods and buy enough meat and cheese to feed an army. I mean, the food you serve at your open houses isn’t a big deal right? Why overthink it?
[Read more…] about 17 Open House Foods Ideas That Can Help Sell Your Listing (Yes, Really)
Getting all the way to the listing appointment and not signing a new client is like dropping a birthday cake after the candles have been lit. You’ve put in all the hours to find your prospective client and prepare a real estate listing presentation. Now, you’re ready to celebrate … if you can make it to the table.
[Read more…] about 5 Easy Steps to Master Your Real Estate Listing Presentation
As Managing Editor for The Close, I’ve interviewed hundreds of real estate agents. From wide-eyed kids who just got their license, to brokers with yearly GCI in the billions, I’ve talked to pretty much every kind of agent there is. After all of these interviews, I’ve found there’s one thing that all of the successful ones understand (and all of the failing agents complain about): Learning how to get clients in real estate is a never-ending process.
[Read more…] about How to Get (& Keep) Qualified Real Estate Clients in 2020
Real estate farming is the strategy real estate agents use to position themselves as the go-to resource for a particular neighborhood. To successfully farm a neighborhood, first you must learn all you can about the properties and the people living there. Then, create a message tailored to those particular people and deliver it regularly.
Want to become the go-to agent in your neighborhood? We created a real estate farming guide so you can have the best strategies ready-to-go at any time.
Download My Free Farming Guide
[Read more…] about Real Estate Farming: How to Become the Go-to Agent in Your Neighborhood in 2020
If you’ve ever found yourself nodding and smiling whenever a tech-savvy agent starts talking about digital marketing and throws around jargon like real estate keywords, PPC, CTR, CPM, or CPL, you’re not alone. Hell, we’ve interviewed people for digital marketing positions that couldn’t even define the jargon they we’re using in the interview! Not real estate agents mind you, but digital marketing professionals. Clearly there’s a problem here.
[Read more…] about How to Use Real Estate Keywords to Get More Leads From Google