The Close

Listing of the Week: An Iconic Painter’s Refuge in the Hamptons

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Address: 212 Hog Creek Road, East Hampton NY
Listing Agent: Rebekah Baker
Brokerage: Sotheby’s East Hampton
Asking: $1,425,000

When I first stepped inside I couldn’t believe just how small it was.

Then, the more I looked, the more I liked it.

As these things go, like turned into love and now palatial Hampton’s estates at 5 times the price and 10 times the square footage just fall flat in comparison.

That was more than a decade ago after somehow ending up at a clambake at advertising mogul Jay Chiat’s summer home.

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15 Ways Smart Realtors Thrive When Winter is Coming…

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Winter is coming…

While you’re (probably) not going to be facing an ever growing army of the undead with glowing blue eyes and ice swords, your pipeline will start to dry up. Your phone will ring less.

Before you start sharpening your sword and hunting for dragon glass, check out our list of 18 ways smart realtors thrive in the winter [Read more…] about 15 Ways Smart Realtors Thrive When Winter is Coming…

Firepoint CRM and IDX Websites Review: By Agents, For Agents

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Firepoint CRM

In the crowded market of all in one real estate CRM and IDX websites, it takes a lot for a relative newcomer to get our attention.

Firepoint, a newer real estate CRM with integrated lead generation IDX website did just that. The buzz in the industry piqued our curiosity, and the impressive list of features and agent centric-design sealed the deal.
[Read more…] about Firepoint CRM and IDX Websites Review: By Agents, For Agents

Why This Broker Spends $155,000 per month on Lead Generation…

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Lead Generation

For most new Broker Owners, the idea of shelling out more than the price of a brand new Mercedes Benz S Class on lead gen every single month is pretty hard to swallow.

In fact, many brokers don’t spend a dime on lead generation.

After all, they’re paying the damn rent! Why should agents, especially newer agents, expect to be given leads for nothing? Most brokers would laugh if you brought this up in a meeting.

Luke Monroe is not like most brokers.
[Read more…] about Why This Broker Spends $155,000 per month on Lead Generation…

Jay O’Brien: How to Deliver 7 Star Service in a 3 Star Industry

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Jay O’Brien

Amazingly, for an industry that relies so heavily on reputation and word of mouth, most Realtors suck at customer service.

Some are too eager to move on to the next deal, some genuinely don’t get the idea that they need to nurture relationships past the sale, and well, let’s face it, some Realtors are just selfish jerks who give the rest of us a bad name. 😕
[Read more…] about Jay O’Brien: How to Deliver 7 Star Service in a 3 Star Industry

How to Find & Hire a Home Stager Without Breaking the Bank

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Find & Hire a Home Stager Without Breaking the Bank

If you’re reading this, then you probably know that home staging has one of the best ROI’s in the business. According to NAR, staged homes sell higher prices, and sell quicker than vacant homes.

The only problem of course is that hiring the right home stager for your listing can be tricky. Home staging is expensive, hard to do properly, and can make or break your listing.

That’s why we spoke to top producing listing agents and home stagers from around the country to get their best tips for hiring and working with a home stager to get the best ROI.
[Read more…] about How to Find & Hire a Home Stager Without Breaking the Bank

Wise Agent CRM Review: Packs a Mean Punch for Agents & Teams

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In 2002 Brandon Wise was a new Realtor with an old problem.

The real estate CRM technology of the time just couldn’t do what he needed it to do to close more deals.

Instead of shrugging his shoulders and moving on, he decided to go with the blue sky approach and work with a developer friend to develop what would soon become Wise Agent.

A nice story, but how does his CRM stack up 16 years later? More importantly, do agents build better CRMs?

[Read more…] about Wise Agent CRM Review: Packs a Mean Punch for Agents & Teams

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