In the scrappy early days of the Corcoran Group, Barbara Corcoran made a big bet…
On video tapes. Yes, the ancient relics you got charged $1 for not “rewinding”.
Inspired by cutting edge technology, she dropped tens of thousands into creating “video listings” her clients could watch before looking at apartments.
It flopped. She lost a ton of money.
That got us wondering. Is Instagram the VHS tape of today? Is anybody actually getting leads from Instagram?!
With all the breathless headlines in the New York Times about Instagram influencers being paid princely sums to look cool in hard-to-sell Beverly Hills mansions, the answer wasn’t so obvious…
In order to find out, we tapped 6 top producers who are crushing it on Instagram today: Dusty J Baker, Rochelle Maize, Ines Hegedus-Garcia, Joyce Rey, Tiffany Alexy, and Boutique RE founder Raj Qsar.
[Read more…] about Instagram for Real Estate: Can You Get Leads on Instagram?